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Social Media Sessions

Social Media Sessions. “Facebook Analytics” Alan Long Snr . Account Director. Today’s Insights. Facebook Insights Australian Facebook Performance Report Competitive Benchmarking. Social Media Sessions. Facebook Insights. Understand the performance of your Page.

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Social Media Sessions

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  1. Social Media Sessions “Facebook Analytics” Alan Long Snr. Account Director

  2. Today’s Insights • Facebook Insights • Australian Facebook Performance Report • Competitive Benchmarking Social Media Sessions

  3. Facebook Insights • Understand the performance of your Page. • Learn which content resonates with your audience. • Optimise how you publish to your audience so that people will tell their friends about you. Social Media Sessions

  4. Facebook Insights Social Media Sessions

  5. Facebook Insights Social Media Sessions

  6. Facebook Insights Social Media Sessions

  7. Facebook Insights Social Media Sessions

  8. Facebook Insights Social Media Sessions

  9. Facebook Insights Social Media Sessions

  10. Facebook Insights Social Media Sessions

  11. Facebook Insights Social Media Sessions

  12. Facebook Insights Social Media Sessions

  13. Facebook Insights Social Media Sessions

  14. Facebook Insights Social Media Sessions

  15. Facebook Insights • The 4 most important insights • Engaged Users & Virality by post. • What type of posts work best? • Reach • Number of people you are reaching more frequently, your core audience. • Where are people coming from – look for breadth. • Likes • Look for spikes in activity and understand what underpinned. • Ppl Talking About • Measure of engagement, can access competitive data to benchmark and compare. Social Media Sessions

  16. Facebook Performance Report Social Media Sessions

  17. Facebook Performance Report Social Media Sessions

  18. Alan Long alan.long@theonlinecircle.com +61 3 9696 7473

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