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Search Engines

Search Engines. Findlaw.com By Virgil J. Perez. What is Findlaw ?.

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Search Engines

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  1. Search Engines

    Findlaw.com By Virgil J. Perez
  2. What is Findlaw ? FindLaw.com is a free legal information web portal owned by Thomson Reuters. It was created by Stacy Stern, Martin Roscheisen and Tim Stanley in 1995, and after becoming the highest-trafficked law and government site on the Internet, was acquired by Thomson West in 2001.
  3. Findlaw Provides information on the law and finding lawyers Accidents & Injury Divorce & Family Law Bankruptcy & Debt Immigration Law Criminal Law Real Estate Intellectual Property Dangerous Products Small Business Civil Rights Estates & Probate Traffic Tickets Taxes
  4. When a person goes online looking for a lawyer, there are several common avenues that they will likely take. One, of course, is through an established legal portal, such as FindLaw and our directory of attorneys, the FindLaw Lawyer Directory (here's the product plug:  http://directory.findlaw.com). Another popular method is to perform a search on a search engine. How to use Findlaw EASY SEARCHING
  5. The effective use of the Engine The easiest way to see immediate results from SEO is to change your meta-title. The meta-title appears in your source code near the top of the HTML. It will look something like this (this is an example from Orbitz.com, a travel site): {title} Orbitz: Airline Tickets, Hotels, Car Rentals, Travel Deals{/title}.
  6. Search Engines The commonly used engines in the web
  7. The meta-title serves as the heading at the top of a user's Internet page, and it is also one of the main ways that search engines rank Web sites. For this reason, it is important to include keywords in your meta-title that are relevant to your Web site. For example, if you are a personal injury attorney in San Diego, you're meta-title could read something like this: San Diego Personal Injury Lawyers, San Diego Personal Injury Attorneys and Law Firms - California If we search for the word "airline tickets" on Google, you will notice that Orbitz shows up as the #4 ranking because they have this word in their meta-title.
  8. Top legal search engines
  9. 81% of people rely on search engines find the information they need;45% search by using multiple keywords or key phrases;The top 30 search results get more than 90% of the traffic.
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