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Irina Issakova

Daxiang Xu. Boris Logvinskiy. Bernard Low. Shu Yang Quek. Irina Issakova. Team Purple Knights DART of Yahoo! 1995 Case E-145 October 1, 2007. Purple Knights’ Decision. Jerry and Dave should accept the offer by Sequoia Capital.

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Irina Issakova

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  1. Daxiang Xu Boris Logvinskiy Bernard Low Shu Yang Quek Irina Issakova Team Purple Knights DART of Yahoo! 1995 Case E-145 October 1, 2007

  2. Purple Knights’ Decision Jerry and Dave should accept the offer by Sequoia Capital. We feel that Sequoia Capital with its track record and networks can assemble a management team and offer resources to help Yahoo! achieve its maximum potential.

  3. Filo and Yang’s options

  4. SWOT Analysis

  5. Economic Analysis • We have ruled out options 3 and 4 because they do not coincide with the vision of the founders • The main concern with accepting the funding from Sequoia Capital is giving up 25% of the company for $1m • This can potentially cause a lot of dilution further down the road if future funding is needed. • The value for Yahoo! was derived assuming the business model is based on cost by impression advertising

  6. Reality Test

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