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What are Hyper Casual Games and why its popular?

Hyper-casual games the chartbuster game category that has prompted a dramatic change in the game development industry. These games started gaining popularity around 2017 and then suddenly blew up shaking up all the top games and apps downloading charts. This is a very lucrative market and possesses immense revenue-generating opportunities. So if you have an idea for the upcoming famous hyper-casual game. Now all you need is to hire the best hyper-casual games development company to convert you into a flourishing hyper-casual mobile game.

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What are Hyper Casual Games and why its popular?

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  1. What areHyper-Casual Games?

  2. Hyper-Casual has appeared to be the most promising game category. They are capable of reaching the widest audience with a high retentionrate.

  3. WHY AREHYPER-CASUAL GAMESPOPULAR? These are the games that dominate the download charts and have caused avast change in the game industry. The immense upsurge of these games can be seenclearly.

  4. 1. MONEYMAKING It’s really easy to monetize these games by adding in-app purchases, in-app ads, or pay per installation. These games are addictive and people spend more time playing them than other games. more time spent basically means morerevenue.

  5. 2. LIGHTWEIGHT In comparison to other games from other categories, hyper-casual games are super lightweight. Usually, they are generally less than 50 MB in size and consume less space and memory on the phone. Considered itssmallsizeandminimalisticgameplaythereisnolaggingofanysort.

  6. 3. EASY TO PLAY BUT DIFFICULT TOMASTER They have a very minimalistic UI and simple gameplay mechanisms. With hardly 1-2 very simple tasks. People of all age groups and interests can easily understand and play them. The majority of hyper-casual game players consist of middle-agedpeople.

  7. 4. LARGE AUDIENCEBASE These games don’t have complex structures. The simple yet engaging gameplay attracts more and more people and the sense of accomplishment and competitiveness keeps them engaged resulting in a large audiencebase.

  8. How canbeHyper-casual gamesbe of great potential to generate revenue? This market is very lucrative, The revenue in 2019 for these hyper-casual games was estimated to be approximately $2 billion to $2.5 billion. Looking at the growth rate and the way these games with oversimplified UI and mechanics have been progressing in the market from the past 2-3years. The imminent upsurge of these hyper-casual games in the coming years can be seenclearly.

  9. Thanks www.gameappstudio.com

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