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Volunteer Recruitment and Retention

Volunteer Recruitment and Retention. August 16, 2012. Volunteering…what’s the big deal?. What are we talking about?. Sept 2011 – 64.6 million people volunteered through or for an organization Sept. 2007 to Sept. 2008 - 61.8 million people volunteered through or for an organization

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Volunteer Recruitment and Retention

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  1. Volunteer Recruitment and Retention August 16, 2012

  2. Volunteering…what’s the big deal?

  3. What are we talking about? • Sept 2011 – 64.6 million people volunteered through or for an organization • Sept. 2007 to Sept. 2008 - 61.8 million people volunteered through or for an organization • In 2006, 61.2 million volunteers dedicated 8.1 billion hours of volunteer service

  4. What is Volunteering? • The service must not be provided primarily for financial gain • Must be done of one’s own free will. • Must benefit a third party

  5. First…Chapter Motivations • Identify and clarify your chapter’s motivations for engaging volunteers • Ask key questions • What do you as chapter leaders want from your volunteers? • Is there real work to be done? • What are the chapter’s goals and how will our volunteers help us reach them?

  6. Volunteer Motivations • What motivates you to volunteer for your chapter? • How does that relate to why others might volunteer?

  7. Professional Motivations • Opportunities to learn new skills • Meet other professionals • Finding a job or making a career change • Help people • Do something useful – give back to the profession

  8. Creating Volunteer Opportunities • Time commitment • Specific duties • Available resources • In person or remotely • Direct service vs. administrative

  9. Ask! • 71% of volunteers serve when asked • Only 29% volunteer without being asked • Only 50% of adults were asked to volunteer • If the other 50% were asked, as many as 71% may volunteer

  10. Chapter Recruitment Efforts Please tell us how you recruit new volunteers:

  11. Matching Skills to Positions • Volunteer motivation and interest • Your own knowledge of the volunteer • Time • Skills • Comfort level

  12. Volunteer Retention • Matching volunteers interests and skills with the appropriate task • Providing accurate training and guidance • Acknowledgement of contributions

  13. Volunteer Evaluation • Don’t wonder if volunteers enjoy what they’re doing – ask! • Offer feedback on ways to increase involvement and prominence of positions if desired

  14. Volunteers – The Next Generation • Seek knowledge about the organizations for which they volunteer • Feel like they have an impact • Career advancement and mentoring • May be interested in new ways to virtually volunteer

  15. Association Volunteers • Association members are highly engaged people • Values drive volunteer choices • The power of the direct ask • A meaningful experience keeps them coming back • Involving the younger generation • The professional benefits of volunteerism • Recognizing the ad hoc volunteer • Organizational strategies can support or discourage volunteering

  16. Resources • Brudney, Jeffery L. (2005). Designing and Managing Volunteer Programs. In Robert D. Herman & Associates (Eds.), The Jossey-Bass Handbook of Nonprofit Leadership & Management. California: Jossey-Bass. • Corporation for National and Community Service, Office of Research and Policy Development. (2007). Volunteering in America: 2007 State Trends and Rankings in Civic Life, Washington, DC • Gazley, Beth and Dignam, Monica. The Decision to Volunteer. ASAE & The Center for Association Leadership. 2008. Washington, DC. • Independent Sector and United Nations Volunteers. Measuring Volunteering: A Practical Toolkit. http://www.independentsector.org/programs/research/toolkit/IYVToolkit.PDF

  17. Resources, cont’d • Moore, Cassie. (2004). Volunteers Say Charity Work Helps Then in Their Careers. Chronicle of Philanthropy. Vol. 16 Issue 14, p29 • United States Department of Labor, Bureau of Labor Statistics. Volunteering in the United States, 2011. http://www.bls.gov/news.release/volun.nr0.htm • Chapman, Gary and White, Paul. The 5 Languages of Appreciation in the Workplace. Northfield Publishing. 2011. Chicago, Il.

  18. Open Discussion

  19. Contact Information Michael Delzotti, CFRE, CSPG UT MD Anderson Cancer Center MDDelzotti@mdanderson.org Taryn Gold, MPA Director, Chapter Administration, AFP tgold@afpnet.org

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