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Email Marketing OnDemand Demonstration

Email Marketing OnDemand Demonstration. John Hammond Senior Sales Consultant. Today’s agenda… demonstrating EMOD to prospects. Demo prep What is EMOD - keep it simple. Getting to the point. Closing the demonstration with effective analytics. Preparation for the Demo.

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Email Marketing OnDemand Demonstration

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  1. Email Marketing OnDemandDemonstration John Hammond Senior Sales Consultant

  2. Today’s agenda… demonstrating EMOD to prospects • Demo prep • What is EMOD - keep it simple. • Getting to the point. • Closing the demonstration with effective analytics.

  3. Preparation for the Demo • Download a copy of the Segmentation Wizard to your desktop – you can obtain a copy of the segmentation wizard from: • Correct the properties value. • Create a new campaign record for your demo • Add tasks, budget and recipients. • Change the email addresses for the contacts to your own email address. • Preload content in to the content database. • Using the Segmentation Wizard toolbar buttons: • Manage Segments > New > Dynamic Segment • Do not set any filters on any of the objects to get a segment that includes all of the contacts in the demo account • Upload Segments button in the Segmentation Wizard to load the segment as recipients for a campaign (you should create a new campaign for each demo).

  4. Selecting recipients. • Add recipients to a campaign using Campaign Recipient view or using Segmentation Wizard. • Segmentation wizard - 10,000 to 30,000 recipients. • More than 30,000 requires the use of analytics. • Demo Segmentation wizard

  5. What is EMOD - keep it simple • EMOD requires a separate license • Includes unlimited users • 10,000 emails per month • 500mb marketing content library • Currently supports European languages • Japanese, Korean and Chinese is targeted for future release.Probably June timeframe. • Online training and documentation is available from CRM-on-Demand website.

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