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Online Games

How to make them better. Online Games. Online Gaming The most preferred entertainment option of today’s generation. Online Gaming. PC Browser MMOGs Consoles Mobile / Tablet DTH Anything that can access internet. Content Providers. Microsoft. Nintendo. Mojang. PSN. Valve. Capcom.

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Online Games

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  1. How to make them better. Online Games

  2. Online Gaming The most preferred entertainment option of today’s generation

  3. Online Gaming • PC • Browser • MMOGs • Consoles • Mobile / Tablet • DTH • Anything that can access internet

  4. Content Providers Microsoft Nintendo Mojang PSN Valve Capcom SOE Zynga Gameloft THQ Xbox Live Blizzard NCSoft PopCap UBISOFT Electronic Arts Playdom NEXON Bandai Activision Konami 2K Games Namco

  5. MMOGs • Interactive & Immersive MMOGs - Serious Gamers

  6. Social & Casual Games • Social / Casual Games – Non Gamers

  7. Trends • Habitual of targeting same audience over and over • Everyone takes the tried, tested and profitable path!

  8. Trends • Market today is differentiated • No matter what kind of game/product you have, you will find players for it.

  9. Trends • Market today is differentiated • No matter what kind of game/product you have, you will find players for it. • Trick is to create content that is:

  10. Trends • Market today is differentiated • No matter what kind of game/product you have, you will find players for it. • Trick is to create content that is: • Easily Accessible

  11. Trends • Market today is differentiated • No matter what kind of game/product you have, you will find players for it. • Trick is to create content that is: • Easily Accessible • Innovative & Unique

  12. Trends • Market today is differentiated • No matter what kind of game/product you have, you will find players for it. • Trick is to create content that is: • Easily Accessible • Innovative & Unique • Fun

  13. Innovative New Content?

  14. Innovative New Content? • Indies do it better!

  15. Innovative New Content? • Indies do it better! • Freedom to do it own way • Try new ideas • Take Risks

  16. Innovative New Content? • Indies do it better! • Freedom to do it own way • Try new ideas • Take Risks • Let’s Learn from Indies

  17. Few Indie Games

  18. Case Study

  19. 12th Jan`11

  20. Game released as Alpha, Beta in Jan`11 • Never commercially advertised except through WOM • No integrated billing/payment solutions – Only Paypal • Game continues to make over 250,000$ and sells about 10,000 copies a day. • As of May 7, 7.5 Million users, 2.1 Million paid for game • Revenue: $33 Million

  21. Game released as Alpha, Beta in Jan`11 • Never commercially advertised except through WOM • No integrated billing/payment solutions – Only Paypal • Game continues to make over 250,000$ and sells about 10,000 copies a day. • As of May 7, 7.5 Million users, 2.1 Million paid for game • Revenue: $33 Million • This is a 1 man Job!

  22. Survival horror game • Also a building / construction game • You build almost anything with chunk of blocks

  23. How did Minecraft do it?

  24. How did Minecraft do it? • Strengths of the game: • Graphics • Content • Storyline • Gameplay

  25. Minecraft Graphics

  26. Minecraft Graphics

  27. Minecraft Graphics

  28. Content – Items • < 200 Items • All items to be crafted

  29. Content – Mobs

  30. Content – Game World • 1.8 times the size of earth • Can be up to 8 times • Randomly Generated • Different world every time you start new

  31. Storyline • No Storyline • No Narrative • No Quests • No tutorials/help • Player is the story

  32. Gameplay • Creative • Create almost anything • Things about Gameplay: • Hard to learn & easy to play • Highly addictive • Keeps the player busy & wanting more • Rewarding

  33. Starship Enterprise

  34. Vatican City

  35. 16-Bit ALU

  36. How did Minecraft do it?

  37. How did Minecraft do it? • Its innovative and unique!

  38. How did Minecraft do it? • Its innovative and unique! • Focused on the core of the game, made it stronger

  39. How did Minecraft do it? • Its innovative and unique! • Focused on the core of the game, made it stronger • Early Launch & timely content updates

  40. How did Minecraft do it? • Its innovative and unique! • Focused on the core of the game, made it stronger • Early Launch & timely content updates • Encouraged players to play together

  41. How did Minecraft do it? • Its innovative and unique! • Focused on the core of the game, made it stronger • Early Launch & timely content updates • Encouraged players to play together • Listened to the community, players did the marketing

  42. How did Minecraft do it? • Its innovative and unique! • Focused on the core of the game, made it stronger • Early Launch & timely content updates • Encouraged players to play together • Listened to the community, players did the marketing • Gave users the power to create!

  43. How to make your game better?

  44. How to make your game better? • Be innovative & unique

  45. How to make your game better? • Be innovative & unique • Performance

  46. How to make your game better? • Be innovative & unique • Performance • Accessibility

  47. How to make your game better? • Be innovative & unique • Performance • Accessibility • Fun

  48. How to make your game better? • Be innovative & unique • Performance • Accessibility • Fun • Social Interaction

  49. How to make your game better? • Be innovative & unique • Performance • Accessibility • Fun • Social Interaction • Expandability

  50. How to make your game better? • Be innovative & unique • Performance • Accessibility • Fun • Social Interaction • Expandability • Community

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