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Website & Proposal for

Website & Proposal for. Agenda. Logos designs Website designs Fees Marketing a Optimum Energy Services Marketing Examples Sales Support Services Offered Cost Analysis Options. Logos. Logo Redesign Concept 1. Logo Redesign Concept 2. Logo Redesign Concept 3. Logo Redesign Concept 4.

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Website & Proposal for

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  1. Website & Proposal for

  2. Agenda • Logos designs • Website designs • Fees • Marketing a Optimum Energy Services • Marketing Examples • Sales Support • Services Offered • Cost Analysis • Options

  3. Logos

  4. Logo Redesign Concept 1

  5. Logo Redesign Concept 2

  6. Logo Redesign Concept 3

  7. Logo Redesign Concept 4

  8. Logo Redesign Concept 5

  9. Website Concepts

  10. Website Concept 1

  11. Website Concept 2

  12. Website Concept 3

  13. Fees • Website = $2000 • Edited until approved • Site Maintenance (webmaster) at hourly rate • Rate = $100/hour

  14. Launching and Marketing a New Company Owning a concept Sales

  15. Marketing Optimum Energy Services • Key Messages • Promotions • Press Releases • Advertisements • Public Relations • Collateral (print & electronic)

  16. Marketing Examples • Car companies • Volvo • Mercedes • Fast Food Burgers • Grey Poupon Dijon Mustard • What do you want your customers to believe of you?

  17. OES Sales Support • Key Messages • A, B, C • Canned PPT Presentation • Used by Everyone • Client Packet • Brochure/Product Sheet • FAQ • WIIFM

  18. Cost Analysis • In the first 6–12 months OES will need… • Web development 60-80 • Logo 8 • Market/client analysis 30 • (3) Press Releases 10 • Pub negotiations 5 • Message development 15-20 • Presentation development 20 • Media analysis 20 • Direct mail 10-15 • Graphic design 80 • Collateral development 80 • Ads 80 • Approx. Hrs.448 At regular rate $44,800

  19. Market Analysis Strategic marketing Press Releases Presentation Development & Training Media Analysis, buying & negotiations Employee development, resume analysis Graphic Design Website Collateral Development Brochures, Ads, Sales Support Ad Development Print, TV, Radio Media Analysis, buying & negotiations Services

  20. Options • Website & logo development only • Maintenance as needed at reg. rate. • On retainer • 10 hrs week for any services • 6 month engagement (260 hrs) • $12,000 • Or 1 year at $20,000

  21. Questions?

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