1 / 16

6 Winning UX Strategies for Search Engines to Track Your Website Better

UX or User experience is vital in healthcare website design to achieve a competitive edge and is the key to keeping users interested in your site and improving call-to-action performance. Here are some areas where you can improve your site's UX factor.

medresponsive
Télécharger la présentation

6 Winning UX Strategies for Search Engines to Track Your Website Better

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. 1-800-670-2809 6 WINNING UX STRATEGIES FOR SEARCH ENGINES TO TRACK YOUR WEBSITE BETTER www.medresponsive.com

  2. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY UX or User Experience is getting more and more important as it is necessary to achieve a competitive edge, keep users interested in your website, and improve call-to-action performance. Along with User Interface (UI), UX is also an important consideration in healthcare website design. Neglecting UX can result in creating a website that visitors will not come back to. You need to develop a rich interaction experience to attract users back to your site. Providing visitors with an amazing user-experience is essential to keep them coming back to your website. UX is therefore a major consideration in physician website design. Call : 1-800-670-2809 Visit: www.medresponsive.com

  3. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY Factors that can have an impact on user experience include:  SITE LOADING SPEED  FUNCTIONAL PERFORMANCE OF THE SITE  MARKETING CONTENT INCLUDED IN THE SITE  COLOR, DESIGN AND LAYOUT  CUSTOMER SUPPORT  WHETHER THE SITE IS AUTHORITATIVE, FRIENDLY, AND SO ON  HOW FINANCIAL MATTERS ARE DISCUSSED Call : 1-800-670-2809 Visit: www.medresponsive.com

  4. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY According to the Usability Professionals Association, six key benefits of adding UX to the design and development process are:  INCREASED PRODUCTIVITY  INCREASED SALES  REDUCED TRAINING AND SUPPORT COSTS  REDUCED DEVELOPMENT TIME AND COSTS  LESS MAINTENANCE COSTS  INCREASED CUSTOMER SATISFACTION Call : 1-800-670-2809 Visit: www.medresponsive.com

  5. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY SIX UX STEPS TO CONSIDER WHEN DESIGNING A MEDICAL WEBSITE MOBILE OPTIMIZATION SIMPLE AND CLEAR NAVIGATION INCREASE IN PAGE LOADING SPEED SUITABLE IMAGES AND VIDEOS USAGE OF RICH SNIPPETS SIMPLE DESIGN WORKS Call : 1-800-670-2809 Visit: www.medresponsive.com

  6. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY MOBILE OPTIMIZATION Making a website responsive is now mandatory for great UX and SEO. More and more people are using mobile phones than desktop to search for stuff online.  Research by Smart Insights reveals that the time people spend on mobile devices has exceeded the time they spend on desktops or laptops by 51% to 42%.  Even so, many mobile users end up visiting websites not designed for them.  This makes them leave the site, increasing the bounce rate.  Your website must therefore have a responsive design that loads well on desktop, tablet and mobile.  Mobile-friendly sites are ranked higher in Google. Call : 1-800-670-2809 Visit: www.medresponsive.com

  7. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY MOBILE OPTIMIZATION Back to Menu Call : 1-800-670-2809 Visit: www.medresponsive.com

  8. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY INCREASE IN PAGE LOADING SPEED  The faster the site loads, the happier is the user. Most web users expect a site to load in 2 seconds or less. Slow-to-load pages ruin the user experience.  Designers can consider using resources such as Page Speed Insights and Google Analytics that provide an idea of the speed of the web pages in hard figures. It also helps to improve the hosting of the website. Call : 1-800-670-2809 Visit: www.medresponsive.com

  9. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY INCREASE IN PAGE LOADING SPEED Back to Menu Call : 1-800-670-2809 Visit: www.medresponsive.com

  10. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY USAGE OF RICH SNIPPETS  A rich snippet may include an image, review, video, or even an event calendar, that is right there in the SERP listing.  It enriches the UX and helps users obtain information about the site in the search page, which compels the user to click on the webpage for more information. Back to Menu Call : 1-800-670-2809 Visit: www.medresponsive.com

  11. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY SIMPLE AND CLEAR NAVIGATION  Navigation is one of the most crucial aspects of healthcare website design.  The navigation has to be clear, concise, and easily understood to make it easy for visitors to quickly find what they are looking for.  Clear organization, such as understandable menus on top will keep visitors engaged with your content and encourage them to spend more time on your website. Call : 1-800-670-2809 Visit: www.medresponsive.com

  12. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY SIMPLE AND CLEAR NAVIGATION Back to Menu Call : 1-800-670-2809 Visit: www.medresponsive.com

  13. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY SUITABLE IMAGES AND VIDEOS  Visual illustrations play a key role as users can get information much faster than reading written content that is much time consuming.  Consider interspersing images in between text.  Illustrations can also emotionally connect with your audience better than photos and even convey the information better.  You can also use graphs, pie charts and other visual tools to display quantitative information. It is also highly recommended to use headlines that can grab  attention. Back to Menu Call : 1-800-670-2809 Visit: www.medresponsive.com

  14. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY SIMPLE DESIGN WORKS  Keep the design as simple as it can be.  An attractive design that is not too cluttered make navigation much easier.  Simple and straightforward design with a strong user experience works best for medical websites.  Such a design helps patients to stay informed about treatments, the level of personalized care, diseases and their symptoms and more. Back to Menu Call : 1-800-670-2809 Visit: www.medresponsive.com

  15. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY Consider the above User Experience (UX) best practices to keep your medical website user friendly as well as search engine friendly. Call : 1-800-670-2809 Visit: www.medresponsive.com

  16. 6 UX BEST PRACTICES KEEP YOUR WEBSITE SEARCH ENGINE FRIENDLY CONTACT US Headquarters: 8596 E. 101st Street, Suite H Tulsa, OK 74133 Main: (800) 670 2809 Fax: (877) 835-5442 E-mail: info@managedoutsource.com URL: www.medresponsive.com Call : 1-800-670-2809 Visit: www.medresponsive.com

More Related