Topic : “ BUSINESS PLAN ”

1. Topic : “ BUSINESS PLAN ” www.AssignmentPoint.com

2. Business Plan : A business plan is a formal statement of a set of business goals. It may contain background information about the organization or team attempting to reach those goals. The business goals being attempted may be for profit or non-profit. For-profit business plans typically focus on financial goals. A business plan having changes in perception and branding as its primary goals is called a marketing plan. www.AssignmentPoint.com

3. Business plans may be internally or externally focused . Externally : Externally focused plans target goals that are important to external stakeholders, particularly financial stakeholders. They typically have detailed information about the organization or team attempting to reach the goals. With for-profit entities, external stakeholders include investors and customers. Internally : Internally focused business plans target intermediate goals required to reach the external goals. Business plans that identify and target internal goals, but provide only general guidance on how they will be met are called strategic plans. www.AssignmentPoint.com

4. Steps of Developing the Business Plan : • Make the commitment to go into a business for yourself. • Analyze your strength and weakness paying special attention to your business experience. • Choose the production. • Search the market for product or services. • Forecast share of the market. • Choose a site of the market. • Develop the Production plan. • Develop the Marketing plan. • Develop the Organizational plan. • Develop the Legal plan. • Develop the Accounting plan. • Develop the Insurance plan. • Develop the Computer plan. • Develop a program of Technological Quality Management (TQM) • Develop Financial plan. • Write a cover letter for summering a business plan. www.AssignmentPoint.com

5. Use of Business Plan : Venture Capital : Business plan contests - provides a way for venture capitals to find promising projects Venture capital assessment of business plans - focus on qualitative factors such as team. Public Offerings : In a public offering, potential investors can evaluate perspectives of issuing company. Within Corporations : • Fundraising • Total Quality Management • Management by Objective • Strategic Planning • Education www.AssignmentPoint.com

6. Objective of Business Plan : • To continue our strategy of controlled growth and through improved management to continue to increase our net margin. • To increase client satisfaction, through improved reporting, accuracy, timeliness and estimates of cost and value. • To learn how to formulate an effective Business Plan. • To continue our strategy of controlled growth and through improved management to continue increasing our net margin. • Operating the firm efficiently. • Funding the firm. • Seeking financing. • Arranging strategic alliances. • Obtaining large contracts. • Testing the viability of our plans. • Attracting key employees. • It can be used as a selling tool in dealing with important relationships including our lenders, investors and banks. • Completing mergers and acquisitions. • To help banks and others who might lend us money. • Starting international operations www.AssignmentPoint.com

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8. Description of the Restaurant : Company Name : “ New & Tasty Restaurant ” Mission Dialogue : Tempted to try something Product Type : Thai & Chinese Foods www.AssignmentPoint.com

9. Vision: Our vision is to capture the restaurant business in Bangladesh & become the highest ranking restaurant. www.AssignmentPoint.com

10. Mission: • To sell delicious and remarkable food and drinks. • To have every customer who comes through our doors leave impressed by ‘New & Tasty’ and excited to come back again. • To create and maintain a restaurant that is comprehensive and exceptional in its attention to every detail of operation. • To provide all who work with us a friendly, cooperative and rewarding environment which encourages long- term, satisfying, growth employment. • To keep our concept fresh, exciting and on the cutting edge of the hospitality and entertainment industry. • To use our restaurant to improve the quality of life in the Dhanmondi region. www.AssignmentPoint.com

11. Goal : • Our goal is to sell 80,000 - 1,00,000 TK. & to capture 200-300 customers daily. • To make a good impression of our restaurant, we will hire experienced employees. • A well known & experienced (5 -10 years) chef will be hired to meet the highest quality of foods. • To keep a good relation with the customers, we will provide better services. www.AssignmentPoint.com

12. Description of Premises & Facilities :Our Restaurant will be located in Dhanmondi. We are buying 3000 sqft area for our New & Tasty Restaurant. 1 basement is for Parking Lot which can hold approximately 150 cars. Our restaurant is consisting of 2 floors & can hold almost 300 people.Basement :The basement is mainly for car parking. There will be a room facility (including bath room) for the security guards the basement will be allocated almost 2500 sqft. This area can hold almost 150 cars. The generator will be place in basement which will not annoy the customers with sounds & smells. There will be also a lift access to the basement so that, the customers can easily communicate to car parking. www.AssignmentPoint.com

13. Ground floor : This floor will provide a manager desk & cashier section. The food will be prepared in this floor. There will be room for super vizier it can be hold 80 customers. There will be fresh room for both ladies & gents separately. 1st floor : This floor will be highly decorated with musical instruments. This floor can hold 100 customers. There will be also a playground for the children. Fresh room is also available in there. 2nd floor : This floor provides a large space which is specially decorated for parties. This floor can hold 120 customers. The special buffet order will be served in this floor. www.AssignmentPoint.com

14. Partnership Agreement New & Tasty Restaurant Dhanmondi, Dhaka 1209. Bangladesh. The agreement is made within the following Two persons : i. Md. Abu Zafor Ibne Hasan Baridhara, Shahadatpur, Dhaka 1209, Mob: +8801191324847, Email: zaf_nub@newtasty.com ii. Mazbah Uddin Sec. -13, Uttara, Dhaka 1207, Mob: +8801718014208, Email: prince@newntasty.com www.AssignmentPoint.com

15. Zafor Mazbah Partner’s Share : Md. Abu Zafor Ibne Hasan 60 % Md. Mazbah Uddin 40 % www.AssignmentPoint.com

16. Analysis of the Restaurant : • Our Restaurant will be located in Dhanmondi, Dhaka-1207. Because most of the school, university, banks, hospitals, shopping malls situated in Dhanmondi. Also Dhanmondi is a residential area & many companies are situated here. The transportation facilities are also easy in Dhanmondi. • We are buying 3000 sqft area for our New & Tasty Restaurant. 1 basement is for Parking Lot which can hold approximately 150 cars. Our restaurant is consisting of 2 floors & can hold almost 300 people. www.AssignmentPoint.com

17. The raw material such as chicken, beef, rice, vegetables etc can be found in Mohammadpur Town Hall, Kauran Bazar near to the Dhanmondi 11/A. The transportation of these raw materials is also easy & low cost. • Work forces are also available in Dhanmondi. Employee can be located in Rayerbazar, Hazaribag, West Dhanmondi, Mohammadpur, Zigatola. www.AssignmentPoint.com

18. Reasons for choosing Dhanmondi Location :1. Dhanmondi is a crowded area. Most of the schools, universities, banks, residence are located in Dhanmondi. Moreover, Dhanmondi lake is a popular place & people often used to visit this place. 2. Dhanmondi is a heart of shopping mall, in recently the shopping mall grown hugely. Shopping mall such as, Rifles Square, Prince Plaza, Metro Shopping Mall, Rapa Plaza, Shankar Plaza, Almas, Meena Bazar, Anam Rangs Plaza, Nandon, ETC, PQS, Genetic Plaza are located in Dhanmondi. 3. The popular Art gallery Dreek is situated in Dhanmondi. www.AssignmentPoint.com

19. Publicity • Our Restaurant will be located in Dhanmond, Dhaka-1207. Because most of the school, university, banks, hospitals, shopping malls situated in Dhanmondi. Also Dhanmondi is a residential area & many companies are situated here. The transportation facilities are also easy in Dhanmondi. • We are offering musical instrument in New & Tasty Restaurant. We provide Party facilities, violin play in occasionally. • We are also providing home delivery. People can order different food items via telephone, e-mail. We will also have an internet domain of our restaurant. • We also provide credit-card facilities. • We will advertise our restaurant via TV media, radio media, newspaper, magazine, internet, banner, and billboard. www.AssignmentPoint.com

20. Advertising : Advertising is any paid form of non-personal presentation and promotion of ideas, goods, or services by an identified sponsor. Informative advertising aims to create awareness and knowledge of new products or new features of existing products. Our Restaurant business is open a new venture, so we are decided to the Informative advertising from four advertising objective. Our advertising massage is our food quality is better than other restaurants’ food quality and we are based on customer satisfy. Advertising media : Media choosing is the most effective for “ New & Testy ” is to choose the advertising media, which are the advertising outlets, including newspapers, television, direct mail, radio, magazines, newsletters, brochures, telephone, internet, billboards and outdoor displays. www.AssignmentPoint.com

21. SWOT Analysis : www.AssignmentPoint.com

22. Strengths • We have sufficient employers to operate our restaurant business. • We will hire well known chef to provide best quality food to the customers. • Our service charged is 8% which is lower than the other restaurants’ service charge. • One of our members is highly trained in marketing expertise which will helps us to focus our restaurant to the customers. • Our Human Resource Manager is very friendly & can easily motivate others, which will help employers to work efficiently, can easily dissolve any conflict & also can motivate their work. • We are focusing on high quality food items with high quality raw materials; this is one of the strengths of our restaurant business. • We have home service facilities. • We also have security cameras each floor. www.AssignmentPoint.com

23. Weakness • We have insufficient money to operate our business. • We have short space, not enough places to parking • Our business partners are also related to other business, that’s why they cannot give sufficient time to our restaurant business. • Our employs are not enough educated that’s why they cannot communicate to the foreign customer. • We do not have training facility for our employees. • We have not employee’s transportation facility. www.AssignmentPoint.com

24. Opportunities • Many customers live in Dhanmondi • A crowded place due to Dhanmondi Lake, Offices, Hospitals, Schools, Universities etc. • Technology advancement. • Employers are available in Dhanmondi www.AssignmentPoint.com

25. Threats: • Price inflation • Insufficient Electricity and water. • Political instability • Huge number of restaurant in Dhanmondi www.AssignmentPoint.com

26. Organ-gram of “New & Tasty Restaurant” www.AssignmentPoint.com

27. Description of the Product www.AssignmentPoint.com

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30. Conclusion • New & Tasty Restaurant is very much promising to give a better services & high quality of foods. • The calculation shows a high margin of safety, which is a good sign for our business. The initial estimation was made for 85 – 170 customers. But if we can fulfill our goal, we can capture 200 – 300 customers, which will make more profits than we imagine. • If we calculate the CM Ratio, Sales per unit – variable expense per unit Sales per unit = 27.84% • This is a good value for our company. • The analysis shows that, the business is very profitable & can bring a good community to the people who live in Dhanmondi. www.AssignmentPoint.com

31. THANK YOU www.AssignmentPoint.com