1 / 53

Jeopardy

Jeopardy. Personal Selling. Marketing Concept. Ch. 1 Misc. Job Opps. Ch. 2 Misc. Q$100. Q$100. Q$100. Q$100. Q$100. Q$200. Q$200. Q$200. Q$200. Q$200. Q$300. Q$300. Q$300. Q$300. Q$300. Q$400. Q$400. Q$400. Q$400. Q$400. Q$500. Q$500. Q$500. Q$500. Q$500.

viho
Télécharger la présentation

Jeopardy

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Jeopardy Personal Selling Marketing Concept Ch. 1 Misc. Job Opps Ch. 2 Misc. Q$100 Q$100 Q$100 Q$100 Q$100 Q$200 Q$200 Q$200 Q$200 Q$200 Q$300 Q$300 Q$300 Q$300 Q$300 Q$400 Q$400 Q$400 Q$400 Q$400 Q$500 Q$500 Q$500 Q$500 Q$500 Final Jeopardy

  2. $100 Question from Personal Selling The major promotional method used by American businesses.

  3. $100 Answer from Personal Selling What is personal selling?

  4. $200 Question from Personal Selling A collection of techniques, practices, or methods you use when you are face-to-face with a customer.

  5. $200 Answer from Personal Selling What is a tactic?

  6. $300 Question from Personal Selling Includes information, services, ideas and issues.

  7. $300 Answer from Personal Selling What are products?

  8. $400 Question from Personal Selling According to Patricia Seybold, author of the “Customer Revolution”, this group has taken control of our companies’ destinies.

  9. $400 Answer to Personal Selling Who is the customer?

  10. $500 Question from Personal Selling A series of creative improvements in the sales process that enhances the customer experience.

  11. $500 Answer to Personal Selling What is value-added selling?

  12. $100 Question from Marketing Concept Product orientation is replaced by a customer orientation.

  13. $100 Answer from Marketing Concept What is the marketing concept?

  14. $200 Question from Marketing Concept Need identification is achieved through effective communication between the salesperson and the customer.

  15. $200 Answer from Marketing Concept What is consultative selling?

  16. $300 Question from Marketing Concept To achieve a marketplace advantage by teaming up with another company whose products fit well with your own.

  17. $300 Answer from Marketing Concept What is a strategic selling alliance?

  18. $400 Question from Marketing Concept The decade that the partnering concept became popular.

  19. $400 Answer to Marketing Concept What is the 1990s?

  20. $500 Question from Marketing Concept Relationship strategy, product strategy, customer strategy and presentation strategy

  21. $500 Answer to Marketing Concept What are the four broad strategic areas of the strategic/consultative selling model?

  22. $100 Question from Ch. 1 Misc. Product, price, place, and promotion.

  23. $100 Answer from Ch. 1 Misc. What is the marketing mix?

  24. $200 Question from Ch. 1 Misc. Advertising, public relations, sales promotion, and personal selling.

  25. $200 Answer from Ch. 1 Misc. What are the divisions of the promotion element?

  26. $300 Question from Ch. 1 Misc. The strategy that establishes, builds, and maintains quality relationships.

  27. $300 Answer from Ch. 1 Misc. What is the relationship strategy?

  28. $400 Question from Ch. 1 Misc. What strategy involves developing one or more objectives for each sales call.

  29. $400 Answer to Ch. 1 Misc. What is the presentation strategy?

  30. $500 Question from Ch. 1 Misc. Another name for customer relationship management (CRM)

  31. $500 Answer to Ch. 1 Misc. What is sales automation?

  32. $100 Question from Job Opps A person who processes reservations, accepts orders by phone and handles customer complaints.

  33. $100 Answer from Job Opps What is a customer service representative?

  34. $200 Question from Job Opps A salesperson who relies almost totally on telephone orders and follows a strict timetable of customer contact.

  35. $200 Answer from Job Opps What is an inside salesperson?

  36. $300 Question from Job Opps A salesperson who interacts with new customers and current customers.

  37. $300 Answer from Job Opps What is a field salesperson?

  38. $400 Question from Job Opps A salesperson who develops goodwill and stimulates demand for products.

  39. $400 Answer to Job Opps What is a detail salesperson?

  40. $500 Question from Job Opps A salesperson who has good technical understanding of their products and customer needs.

  41. $500 Answer to Job Opps What is a sales engineer or application engineer?

  42. $100 Question from Ch. 2 Misc. Buyers are less accepting of female salespeople—True or False.

  43. $100 Answer from Ch. 2 Misc. What is False?

  44. $200 Question from Ch. 2 Misc. Factors that provide psychological rewards.

  45. $200 Answer from Ch. 2 Misc. What is psychic income?

  46. $300 Question from Ch. 2 Misc. The abbreviation for business to business sales.

  47. $300 Answer from Ch. 2 Misc. What is B2B sales?

  48. $400 Question from Ch. 2 Misc. The type of salesperson who would sell fashion apparel, personal computers and recreation vehicles.

  49. $400 Answer to Ch. 2 Misc. What is a retail salesperson?

  50. $500 Question from Ch. 2 Misc. Corporate-sponsored training, training provided by commercial vendors, certification studies, and college and university coursework

More Related