1 / 16

Aerial Expeditions

Aerial Expeditions. By. Levon Arzumanyan , Asif Din, Wendelyn Ramos, Andrew Rayment , and Daniel Wong. Mission and Product Objectives. S.W.O.T Analysis. Target Market. Marketing Objectives Relative to Target Market. Product Strategy- Product Description. What? How? Where? Branding?.

yamin
Télécharger la présentation

Aerial Expeditions

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Aerial Expeditions By. LevonArzumanyan, Asif Din, Wendelyn Ramos, Andrew Rayment, and Daniel Wong

  2. Mission and Product Objectives

  3. S.W.O.T Analysis

  4. Target Market

  5. Marketing Objectives Relative to Target Market

  6. Product Strategy- Product Description • What? • How? • Where? • Branding?

  7. Distribution Strategy

  8. Pricing Strategy Maximizing current profits Cost-plus Pricing Target Pricing Long Run profits

  9. Promotional Strategy - Advertising • Bell Media Radio Stations • Newspaper Advertisements • TV Commercial

  10. Promotional Strategy- Direct Response • Request more information • Website or phone number • Contest on website

  11. Promotional Strategy- Sales Promotion Timeline Coupons and Passes readily available Some passes can be obtained

  12. What about Personal Selling and Public Relations?

  13. Target Revenue • ~7500 guests for the first year • Budgeting for 2000 per quarter • Budgeting for $1.5 to $2 million in sales

  14. Budget

  15. Evaluation and Control

  16. Thank You for Listening!

More Related