Whitepaper | Software Engineering - Innover Digital

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2. Overview Thesoftwareindustryhasundergoneasignificanttransformationoverthepastfewdecades.There is a never-seen-before demand to develop software products at a breakneck pace but also at a reduced cost without compromising on quality. Consumers and business users are not only demandinghigh-qualitysoftwareproductsatafasterpacebutarealsolookingforproductsthat enable easier integration across multiple systems. This growing trend of rapid-paced software developmentisinstarkcontrasttotheearliertimeswhensoftwaredevelopershadtimetothink about designing and delivering the best applications/platforms to their customers. The Covid-19-necessitated growth of remote work and increasing deployment of digital solutionshas onlyacceleratedthedemandfordeliveringtop-notchAs-a-Serviceproducts. Thescalability,affordability,cost-effectivenessminusoperationalandmaintenanceresponsibilities ofvariouscloudservicemodelssuchasSoftwareasaService(SaaS),PlatformasaService(PaaS), andInfrastructureasaService(IaaS)arestrongreasonsfororganizationstoshifttothecloud.How- ever,walkingdownthecloudroadhasinherentchallengessuchasdatasecurityissuesowingto multitenantarchitecture,lossofcontrol,excessivevendordependencyforspeed,reliability,&sup- port,limitedrangeofsolutions,etc. Theincreasingprominenceofthe‘Build-Once-Deploy-Everywhere’model,whereinasingleappli- cationcanrunacrossvariousplatformsalongwiththegrowingneedforintegratingdifferentpro- grams and maintaining support across the product life cycle has put placed great demands on softwaredevelopersastheyhavetooperatewithdemandingtimelinesandbudgetconstraints. The creation of new markets, the proliferation of new devices, and software-driven productivity gainshavethrownupgrowthopportunitiesaswellaschallengesforsoftwaredevelopmentorgani- zations. According to a McKinsey report, the market cap of the global software industry grew at twicetherateoftheoverallmarketoverthelastdecade.Thegrowthstoryofthesoftwareindustry isthereforalltoseebutthereisnooverlookingthefactthattheprofitabilityofsoftwareorganiza- tionshasalsocomeunderpressureowingtofallingdevelopmentcosts,freeorlow-costoptions, and transparentpricing. This White Paper takes a deep dive into the factors driving the growth of the software industry growth,challenges,trendsthatwillshapethefutureofthesoftwareindustry,clientsuccessstories, etc. 2

3. Key Factors Driving Software IndustryGrowth Robust Growth in Packaged and Cloud-Based (SAAS)Solutions OneareathatiswitnessingspeedygrowthwithintherealmofthesoftwareindustryisPackaged Applications that serves as a favorable option for buyers and sellers since development costsare sharedamongmanycustomers.AccordingtoaForresterreport,PackagedApplicationsincluding Software-as-a-service (SaaS) have expanded from 19% to 49% of the overall business software spending,whilecustom-developedsoftwarelostshare. Packaged Applications has superior testing capabilities that help organizations reduce the time and resources spent in providing support to the end-users. Such applications also require fewer business disruptions – for example, irrespective of which packaging format you are using (MSI, AppV,orMSIX)-installation,uninstallation,andupgradingofPackagedApplicationscanbesilently carriedoutinthebackground,withoutinterruptingorpromptingactionfromtheend-user. Factors Driving CloudAdoption Scalability Affordability Performance ReducedCosts Customer-Facing Applications Shifting to theCloud Organizations are increasingly shifting their customer-facing applications to the cloud. Cloud migrationenablesorganizationstoimplementnewfeaturesandupgradesmorequicklythanit wouldtaketotestandexecuteon-premises.Theapp-integrationexerciseinthecloudisalsoless time-consuming,whichalsoenablesITandCXteamstofocusonapplyingthetechnologyasper theorganization’sspecificbusinessrequirements.ThisiswhereAPIscancomeintoplaytodevel- opcustomizationsthatalignwithbusinessneeds.Takingthecloudroutecanaidorganizationsto promptly scale during busy periods to serve customers more quickly as well as to reassign IT resourcestomorestrategicfunctionstoimprovecustomerengagementthatmaytranslateinto tangible revenueincrease. Other SoftwareSegments Even as the software industry is witnessing a proliferation of packaged applications and cloud migration of customer-facing applications, the other software segments such as operating systems,middleware, custom & mobile apps built by contractors, and consultants and in-house-developedsoftwarearealsowitnessinggrowth.Thegrowthofthesesoftwaresegments indicatesthegrowingacceptanceoffreeorlow-costopen-sourcesoftwareinoperatingsystems andmiddlewarecategories(forexample,LinuxinoperatingsystemsandApacheinwebservers). 2

4. Alargechunkofsoftwaredevelopmentcompaniesisoftenboggeddownbyan acuteshortageoftalentthatposesroadblocksineffectivelyexecutingprojects. Rapid Technology Advancements Ever-Increasing Customer Demands Software Security Acute Talent Shortage & Infrastructure Constraints Conflictsbetween Development & TestingTeams Challenges Faced by the SoftwareIndustry Rapid TechnologyAdvancements Anytechnologyadvancementsaugurwellforthesoftwareindustrybutthepaceatwhichthe technology is hitting the market is far from comforting for industry stakeholders. The rap- id-pacedtechnologyroll-outscreatealotofpressureonsoftwaredevelopmentorganizationsto integrate them into their product development cycle. Evolving technology trends are areality that organizations must come to terms with and accordingly find ways and means to future-proof theirbusinesses. Ever-Increasing CustomerDemands Constantly-evolvingtechnologies,rapidpaceofinnovation,andgrowingcustomerdemands have reinforced the need for software companies to accelerate speed-to-market and in a cost-effectivemanner.Thesoftwaredevelopmentprocessisalong-drawn-outaffair,wherein

5. developersarealwaysracingagainsttimetowrapupprojectrequirements.Thiscanbechal- lengingfororganizationswhentheyworkwithinternationalclientsacrossmultipletimezones. Alotoftimestimeconstraintscanleadtoreducedefficiencyamongdevelopmentteams,thus resultinginmediocrequalityofsoftwareproductsandpoorcustomerexperience. SoftwareSecurity Softwaredevelopmentorganizationsarecognizantofthefactthattheirjobdoesnotendwith just building the software – the onus is on them to ensure the software is equipped with a higher degree of security and trust. Since the software is intertwined with all aspects of our lives, customers must be able to trust the software. This is critical, especially for remote soft- ware systems accessed through a web page or web service interface. At all times, software developmentorganizationsneedtomakesuremalicioususersdonotattackthesoftwareand maintaininformationsecurityatalltimes. Acute Talent Shortage & InfrastructureConstraints Alargechunkofsoftwaredevelopmentcompaniesisoftenboggeddownbyanacuteshortage oftalentthatposesroadblocksineffectivelyexecutingprojects.Thelackoftherighttalentcan bringdowntheproductivityandperformanceofsoftwaredevelopmentteams.Further,thelack of the desired infrastructure can adversely impact organizations. The absence of high-perfor- mancesoftwaredevelopmenttools,lackofpowerfulcomputingplatforms,inefficientdatastor- agearchitecturesorimpropernetworks,andconnectivitycanimpacttheoverallresults Conflicts between Development & TestingTeams Software development organizations often have to deal with interpersonal conflicts between developmentandtestingteams.Ofcourse,everyorganizationstrivestobestavoidsuchscenari- os but it is easier said than done. Such conflicts stem from working under high-performance pressure, different mindsets, the difference in job roles, etc. Organizations must have a deep understandingoftheproblemsthatlieaheadofthemandaccordinglyputaroadmapinplace to overcome them. Such conflicts, if not addressed effectively, can adversely affect the overall project.

6. There are a lot of trends across the software industry, but we zeroed in on a few trends we believewouldimpacttherevenueofsoftwaredevelopmentorganizations. UserDesignExperienceisnomorea layer thatisaddedattheendofthe software development cycle and needs to be included right from the beginning of the software designprocess. SmoothLearning Curve Accelerate Sales ExceptionalOnboarding Experience Reduces Software DevelopmentCosts UnderstandingFuture CustomerDemands EnhancedBrand Credibility IntuitiveExperience Accelerates Performance (1) User DesignExperience Software development organizations have often focused their time and investments on the technicalsideoftheirproductsandoverlookedthesignificanceofUserDesignExperienceuntil aftertheproductisdeveloped.Thereisastrongneedforsoftwaredevelopmentorganizations to make User Design Experience an integral part of their software lifecycle. In these times of disruptiveapplicationsandcutting-edgeplatforms,peopleinteractwithdozensofapplications every day, but they will only leverage the applications that deliver the most value. One key humanaspectinthisdigitalageisthatifsomethingistoodifficulttouse,doesn’tdeliverthe expected experience, and doesn’t evolve ahead of our needs, we won’t use it.Organizations must factor in User Design Experience to create truly disruptive technologies. User Design Experienceisnomorealayerthatisaddedattheendofthesoftwaredevelopmentcycleand needs to be included right from the beginning of the software design process. According to Forrester’sROIofDesignThinkingstudy,designthinkingcandeliveranROIof85%orgreater.

7. Benefits of Positive User DesignExperience Reduces Software DevelopmentCosts There is a certain degree of risk associated with starting any new business/product. However, since research, analysis, and testing largely drive user experience design and designthinking, userdesignfocused-organizationsarewell-placedtoachievesuccess.Thereisagreateraware- nessaboutthefactthatfixingusabilityissues/problemsatthestartislessexpensivethanresolv- ingthemlaterwithproductredesignsorbugamends. Exceptional OnboardingExperience Organizations are focusing on delivering an exceptional customer onboarding experience. A goodonboardingexperiencecanhelpbrandsdeliveragreatfirstimpressionandsetapositive tonefortheirrelationshipwithclients.Organizationsneedtoensuretheironboardingstrategy isn’toverwhelming,confusing,andseamlesslyintegratesintotheirclients’needs. Intuitive Experience AcceleratesPerformance Organizationsareincreasinglyadoptingacustomer-centricapproach,whereinthefocusison buildingsoftwarethatcanbeadjustedtotheclients’needs,refrainfromimposingacompletely new solution, and tap into the user’s existing knowhow. Such an approach can not onlyhelp minimizeerrorsandensureusersaremoreproductivebutalsoenhancetheacceptanceofthe software. Smooth LearningCurve Thereisaneedtofocusondrivingasmootheruserlearningcurvebydevelopinguser-friendly software programs that adhere to existing protocols and requirements. A smooth learning curvecansavetrainingcosts&timeandcanenableahassle-freeimplementationofthenew software.Thisfacetiscrucialbecausemostusersandorganizationsarereluctanttoapplysoft- warechangesowingtodowntimetriggeredbylearninganewapplication. Enhanced BrandCredibility A good user experience can enhance brand recognition and serve as a catalyst for customer loyalty, while a User Design Experience failure could mean losing customers altogether. The credibilityofabrandmeansalottocustomersandorganizationsmustlooktoforgelong-stand- ingrelationshipswiththeirtargetcustomers. AccelerateSales Software development organizations must go beyond driving revenue and also ensure the productiseffectiveandreadilyadoptedbyusers.Apositiveproductuserexperiencecangoa long way toward driving adoption and ultimately generating revenue. According to a study conducted by Baymard Institute, 69.2 percent of customers abandon a shopping cart after adding items citing design and checkout flow as the main reasons why they leave without purchasing.

8. Understanding Future CustomerDemands Customer demands will continue to evolve. Delivering a positive user experience can help brandsbuildastrongcustomerconnection,whichiscriticalasbrandswillbebetterpositioned tounderstandtheirfuturedemandsandeffectivelyrespondtothem. (2)Low-Code/No-Code Alargechunkofsoftwaredevelopmentcompaniesisoftenboggeddownbyan acuteshortageoftalentthatposesroadblocksineffectivelyexecutingprojects. Cost- Reduction FasterSoftware Development No Needfor Training In-House Talent 01 03 05 02 04 LowerMaintenance Burden Cross-Platform Compatibility Low-Code/No-Code development holds great potential to streamline the software develop- ment process. It is not a cure for everything facing the As-a-Service software industry and it does also present potential challenges. However, they can be powerful tools when wielded effectively.AccordingtoaForresterreport,theLow-Codemarketispoisedtotouchanannual growthrateof40%,withspendingforecastedtohitawhopping$21.2billionby2022. Differences between Low-Code versusNo-Code Low-Codereferstoaformofdevelopingsoftware,applications,ordatabasesthroughagraphi- caluserinterface(GUI)andcanbefullycustomizedwithaminusculeamountofprogramming. Low-Code requires the use of a visual integrated development environment (IDE) as the user simply has to leverage visual components to assemble their custom application. It offers the optiontovieworeditthesourcecodeandiscost-effective. No-Code development can be carried out by anyone, who desires to tailor an application to his/herneedswithoutanyprogrammingknowledge.UnlikeLow-Code,No-Codedoesnotoffer the option of viewing or editing the source code. It brings into play ‘citizen developers’, who buildfunctionalbutgenerallylimitedappswithouthavingtowritealineofcode.Usersbylever- aging a GUI can utilize No-Code development platforms by dragging and dropping features straightintotheirapplicationframework.

9. Challenges in ImplementingLow-Code/No-Code However, implementing Low-Code/No-Code development has its share of challenges. Low-Codelackscustomizationandhasintegrationissues,especiallywithlegacysystems.Secu- rity and reliability are other concerns using Low-Code as there are risks involved as you don’t have complete control or knowledge of the entire coding process. No-Code also has its chal- lenges. It is not always a cheaper option - at times, it can be even more expensive than out- sourcingornearshoringcodedevelopmentandalsohasscalabilitylimitations. IrrespectiveofthechallengesofusingLow-Code/No-Code,thepotentialupsidemakesthem necessaryforcompaniestoevaluatetheirfitfortheirdevelopmentefforts. Benefits of Low-Code/No-CodeMovement Faster SoftwareDevelopment Organizations leveraging Low-Code/No-Code platforms can enable software development withinafewdaysorweeks,unliketraditionalapplicationdevelopmentthatcantakeweeksor even months. This allows for rapid speed-to-market as well as ensures software updates are carried out regularly as anyone can make changes irrespective of their level of codingknowl- edge.Theabsenceofcodewritingalsofreesupsoftwaredeveloperstofocusonothermorecrit- ical development tasks or even to focus on improvements to products or new products alto- gether – driving potentialrevenue. Cross-PlatformCompatibility Customapplicationslargelydevelopedthroughtraditionalmethodsarebuiltforoneplatform oranother,e.g.AndroidoriOS.Suchplatformshavelimitationsowingtothecostsinvolvedin developingtwodifferentplatforms.CertainLow-Code/No-Codedevelopmentiscross-platform andcanbedeployedacrossmultipledevices,butthesearelimited. Cost-Reduction Low-Code/No-Codeservesasanenablerforbuildingmoreapplications/platformsinlesstime, which helps organizations reduce development costs. They also eliminate the needfor hiring moresoftwaredevelopers,thushelpingkeepatightreinonstaffingcostsandimprovingpro- ductivity. Lower MaintenanceBurden Softwaremaintenanceisabigresponsibilityfororganizations.Low-Codereducesthesoftware maintenance burden by reducing the plumbing work from day-to-day development. Since Low-Code ensures components are standardized, pretested and ready-made, organizations havetodealwithfewerbugsandintegrationissuesthaninthepast.Italsoensuressoftware developersspendlesstimeonmaintenance.

10. No Need for Training In-HouseTalent OrganizationscanleverageLow-Code/No-Codetoreducetimeandeffortintrainingtheirwork- force. Such platforms do not need organizations to have developers trained in different pro- gramminglanguages.OftenbasicHTMLknowledgeismorethanenough,whichpavestheway for organizations to deploy in-house IT professionals to execute their software development solutions. (3)DevOps 12345 Shorter Software ReleaseCycles Elevated Customer Experience Silos– A Thingof thePast Accelerated Collaboration Faster Deployment Acceleratingoperationalefficienciesisaprimefocusareaforsoftwaredevelopmentorganiza- tions.AndthisiswhereDevOpscanplayapivotalroleinhelpingorganizationsdeliversoftware products with greater speed and efficiency by combining the principles of developmentand operations.DevOpsunifiesthreekeyaspects–people,process,andtechnologytodelivercus- tomer value. It enables formerly siloed roles—development, IT operations, qualityengineering, andsecuritytocoordinateandcollaboratetoproducebetter,reliableproducts. Theincreasingdigitizationoforganizationstoautomatebusinessprocesses,risingadoptionof cloud technologies, rapid adoption of agile frameworks, and the pressing need for enhanced collaborationacrossITteamswilldrivethepopularityofDevOpsinthecomingtimes.According toastudyconductedbyGrandViewResearchInc.,theglobalDevOpsmarketsizeisexpected toreach$12.85billionby2025,postingan18.60%CAGRduringtheforecastperiod. Key Steps to ImplementingDevOps Prepare for a CulturalShift OrganizationsmustrealizethatculturalshiftisthebackboneofDevOpsasitintegratespeople, processes, and tools. The DevOps movement must start with top management and run throughevenentry-levelstaff–developmentandoperationteamsmustbemadeawareofthe valueeachbringstotheorganization.Thisculturalshiftcanbeexpeditedbyidentifyingpeople whocanmotivateteammembersandensureasmoothtransitiontoDevOps. Create aVision Organizations adopting a DevOps strategy got to ensure their DevOps vision is aligned with theirbusinessvisionandpeopleareempoweredtoactonthevision.Someaspectsofthevision suchasreducedprocesscomplexitiesetcmustbeingrainedintotheorganizationalculture

11. Build a Continuous Integration & DeliveryPlatform InaDevOpssetup,itisimperativefororganizationstoprovideaccurate,up-to-dateinformation about the production environment to development teams for appropriate deployment plan- ning. This enables developers to adopt a coordinated “build and run” approach, wherein the developer who builds a product or service “owns” that product or service till the production stage.This“ownership”canbeextendedforasetperiodtoaddressanymajorbugsbeforethe handoff. Further, the DevOps team will touch all points of the service lifecycle, right from requirements to planning, deployment, and maintenance. This team will also troubleshoot problemsthattraditionallyfallonops. Create a Continuous TestingEnvironment Unlikethetraditionalsoftwaredevelopmentprocesswhichistime-consumingandlessreliable, testingisanintegralpartofdevelopmentinDevOps,whereinQualityAssurancepeoplearepart oftheDevOpsteam.Testing(beitmanualorautomated)isperformedcontinuallythroughout the delivery pipeline. In fact, every change is treated as a potential release candidate, andthe objectiveistoensurethetimebetweencheck-inandreleaseisasshortaspossible. Build a Continuous DeploymentSystem Formingacontinuousdeploymentsystemcanhelporganizationsquicklydelivernewfeatures and updates while proactively making product changes. A well-designed delivery pipeline ensuresorganizationsdon’thavetosweatoverlosingcontroloverthecodeinproduction. Continuous deployment should be backed by continuous monitoring and feedback. With prompt feedback, developers are aware of what features are useful to end-users, whichhelps themfocusonthefeaturesthatmattermost,thussavingtimeandeffort. Challenges in ImplementingDevOps Although DevOps promises a lot for the software industry, implementing it has its share of challenges.Thebiggestchallengeliesingettingthedevelopmentandoperationsteamson the same page – both teams have their own goals and priorities to focus on and adopting DevOps means that both teams have to focus on a common goal, which is never a smooth exercise. Another challenge is in coping with increasing complexities and security require- mentsowingtovarioustechnologiesbeingleveragedacrossbusinesses-integratingDevOps toolsfromdifferentdomainsaswellasworkingwithoutdatedsystemsaresomeotherchal- lenges associated with adopting DevOps. Although DevOps promises a lot for the software industry, its business benefits are yet to be fully reaped by organizations, which means the peakofDevOpsimplementationisyettoarrive. What DevOps CanDo? 24x Reduce downtime 200x Improvedeployment frequency 3x Lowerchange failurerates

12. Benefits Elevated CustomerExperience DevOps can propel customer experience to the next level by helping organizations improve theirdeploymentfrequencyby200x,reducedowntimeby24x,andlowerchangefailurerates by3x.DevOpscanhelporganizationsautomatetheirentiredeliverypipeline,whichensuresthe reliability and stability of an application after every new release and eliminates the time-con- suming,cumbersomeaswellaserror-pronemanualprocesses.Theflawlessperformanceofany applicationenablesorganizationstodeliveragreatcustomerexperience,whichwillonlyserve toimproverevenueandprofits. Silos – A Thing of thePast Thechangingmarketdynamicsarecreatinganeedfordevelopmentteamstobreakdowntheir inter-departmentalsilos.DevOpswillensurethesiloedapproachofearliertimesisathingofthe past as it facilitates increased interaction across teams comprising developers andoperations guys,thusdrivingasignificantamountoftransparencyacrossteams. DevOpscanbreachthetypicalITbarriersandeliminateoldlinearprocesseswhiledrivingthe newermoreorganizedprocesses.Ithasbeengenerallyobservedthatworkinginsiloscancause agreatdealofresentmentaswellasmisunderstandingacrossdifferentteamswithlittletrans- parencyoneitherside.DevOpsaddressessuchconcernsanddrivesswiftexecutionofprojects throughanagileprocessandreducesbottlenecks. FasterDeployment TakingtheDevOpsroutecanhelporganizationsdriveafasterandmoreefficientsoftwaredevel- opment process by its principles of automation, continuous delivery, and prompt feedback. It drives faster deployment because organizations can put new processes, systems, and applica- tions at a rapid pace. DevOps enables organizations to deliver desired results as employees requirelesserdevelopmentanddeploymenttimetocompletewhentheyareworkingtogether. AcceleratedCollaboration AnotherexcitingfeatureofDevOpsisthatitdrivesacollaborativecultureoffast-paced,continu- ous feedback that ensures timely resolution of any technical issues. DevOps drives mutual collaboration,communication,andintegrationacrossgloballydistributedteamsthatgoalong wayinimprovingbusinessagility.Itempowersdifferentteamssuchasdevelopmentandopera- tionstounderstandeachother’sworkflow.Attheendoftheday,allteammembersarecollec- tivelyresponsibleformeetingthequalityandtimelinessofdeliverables. Shorter Software ReleaseCycles Adopting a DevOps-based approach can go a long way in assisting organizations to drive shorter software release cycles. Shorter software release cycles help organizations effectively managetheplanningandriskmanagementastheprogressisincremental,whichalsoreduc- estheimpactonsystemstabilityaswellashelpsinrespondingtoevolvingcustomerneeds.

13. ImpactDelivered 94% Defect Removal Efficiency(DRE) across engineeringservices 12% Reduction in average calltime 30% Reduction in the product developmentcycle 94% Defect Reduction across Engineering Services by Leveraging a Cloud Platform for a US-based NEMT ServiceProvider A NEMT Service Provider was leveraging a legacy application that had inherent challenges. InnoverhelpedthecustomerbyshiftingthelegacyplatformtothecloudbylinkingAPIswith differentecosystemapplicationssuchascallcenterapplications,vehicleproviderapplications, etc.Oursolutionresultedina94%defectreductionacrossengineeringservicesaswellasasub- stantialreductionintheproductdevelopmentcycleandaveragecalltime. 67% FasterImplementation &Deployment 2.8x Improvement inNPS Reduced IT costsand Lower SetupTime 67% Faster Implementation & Deployment for an Omni-Channel Contact Center IntegrationProvider Anomni-channelcontactcenterintegrationproviderwasfacingchallengesinchangingand updatingApplicationsandIntegrationsinatimelyandcost-effectivemanner.Thecustomer neededtointegrateitsmessaginghubsandreal-timestreamanalyticswithbusinessprocess managementecosystemtoolsoftheend-client. InnoversteppedinanddeployeditsLow-Coderapiddevelopmentframeworkthathelpedthe client reduce its implementation and deployment time by 67% as well as integrate with numerousmessagingplatformsthatledtoasubstantialimprovementinitsNPS.Oursolution helpedthecustomerreduceITcostsaswellassetuptime.

14. Accelerate Sales in North America and the Europeanmarket Expedited Go-to-Market Strategy with new productlaunch Significantly increasedrevenue growth with its existingcustomers Accelerated Revenue Growth for a Canadian MediaConglomerate ACanada-baseddirect,indirect&corporatetaxsoftware&servicesproviderwasboggeddown by operational challenges. The client needed to enable a flexible integration with business systems(ERPandcommercesystem)includingsupportofmultipledataexchangeprotocolsas well as customize its data process scheduling, which would pave the way for time-sensitive executionoftasks.Theclientalsowantedtoalignitsdata,whichmodifiessourcedatatofit taxenginedatarequirementsaswellasenablesseamlessintegrationwithtaxengines. Innoverlistenedtoitsclientconcernsandimplementedmiddlewaredevelopmentandmiddle- wareupdates.OursolutionhelpedtheclientsellproductsinNorthAmericaandtheEuropean market, expedited its GTM strategy with a new product launch, and significantly accelerated revenuegrowthwithitsexistingcustomers. Conclusion The As-a-Service model is the future of the software industry as organizations increasingly focusonDigitalTransformation.Today,noorganizationwantstofallbehindandtrulyunder- standtheimportanceofbeingagileandflexible–twokeyattributescloudoffers.Theevolving market dynamics effectively mean that there will be no place for legacy systems that can’t changefastenoughtokeepwithgrowingcustomerdemands. Having huge development teams won’t be the right approach to adopt for organizations goingforward.Theneedofthehourisfororganizationstoputinplaceanagilesetup,wherein they can identify and trust third-party partners and work effectively together. Adopting an open-endedapproachwiththeirpartnerswillhelporganizationsfindnewwaystodevelopthe bestproductinthemarket. IfyouwouldliketoknowmoreaboutourSoftwareEngineeringservices,pleasereachoutto ourteam.We’dlovetohelp. CarrollMcIntire SeniorVicePresident-ClientPartner Innover carroll.mcintire@innoverdigital.comhttps://www.linkedin.com/in/carroll-mcintire-9753956/ 14