1 / 11

List of Local advertising techniques that will work

Here are a few local advertising techniques that will definitely help you grabbing more potential consumers

Télécharger la présentation

List of Local advertising techniques that will work

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. List of Local advertising techniques that will work

  2. Introduction • Out-Of-Home advertising provides you with a variety of choices that can guarantee a sizable reach and oftentimes a positive return on your investment. • You don’t need to spend lots of money on a huge marketing campaign as you only need to target your local area, and people tend to try and support small businesses. This makes it a lot easier and cheaper to get noticed than you might think. • The following are few important local advertising techniques that are so effective in creating a brand awareness.

  3. Traditional billboards

  4. Traditional billboards - • With availability, from downtown to busy suburbs, near sporting venues, and along heavily-travelled highways, billboards are an excellent way to get exposure for your business where you are most likely to find your ideal audience. • With information from the department of transportation and local demographic data, you can really glean the necessary knowledge to carefully target your audience with local advertising. • Unable to switch off or change the channel when your billboard comes into view, like people can with radio or TV, this form of OOH advertising allows you to make a big statement (literally) exactly where it’s going to do the best for your business.

  5. Digital Billboards

  6. Digital billboards - • With all the same perks as traditional billboards, digital options give you something a little extra — the ability to edit in real-time. • Digital Billboards offer a fast and easy solution for local advertising. • It gives you the ability to keep your ad in the same spot and easily change it. Counting down to an event or offering a special promotion that changes throughout a single day can both easily be implemented on a digital billboard to ensure your reach is significant.

  7. Busses & Trains for local advertising

  8. Busses & Trains for local advertising • Advertising on or in busses, trains, and taxis has the ability to create impressions among two different audiences. • The one using the public transportation or taxi will see your ad as they get in their preferred mode of transportation. • The second audience segment are those people who will pass by the bus, train, or taxi in their own vehicle, glancing at the ads wrapped around the outside or mounted on top. • This duality of your audience can help increase reach, especially when you target routes within the area of town your demographic inhabits.

  9. Transit Advertising

  10. Transit Advertising - • Allowing you to hit an audience that goes beyond a single route, placing ads within bus or train stations can give your company exposure within an entire area. Especially if it’s a heavy commuter part of town, this strategy enables you to target everyone who passes through the station and waits for their bus or train to come. • Enhancing your reach and helping cement your brand into the brains of the regular commuters, local advertising in transit stations gives you the option for guaranteed, repeat impressions since many commuters take the same route every day

  11. Conclusion There are such beneficial options for using outdoor local advertising to improve reach for your company. It may be difficult to select the right one, hence by partnering with one of the best outdoor advertising agencies in Telangana, you can save your time and energy of figuring things out on your own.

More Related