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LONG Tom Peters’ Excellence. Always. Leaders in India/Business Forum Taj Lands End/09 October 2009

LONG Tom Peters’ Excellence. Always. Leaders in India/Business Forum Taj Lands End/09 October 2009. Slides [incl. “LONG”] at … tompeters.com.

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LONG Tom Peters’ Excellence. Always. Leaders in India/Business Forum Taj Lands End/09 October 2009

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  1. LONG Tom Peters’ Excellence. Always. Leaders in India/Business Forum Taj Lands End/09 October 2009

  2. Slides [incl. “LONG”] at …tompeters.com

  3. NOTE:To appreciate this presentation [and ensure that it is not a mess], you need Microsoft fonts:“Showcard Gothic,”“Ravie,”“Chiller”and“Verdana”

  4. #1

  5. 14,00020,00030

  6. 14,000/eBAY20,000/Amazon30/Craigslist

  7. “The doctor interrupts after …* *Source: Jerome Groupman, How Doctors Think

  8. 18”

  9. [An obsession with] Listening is ... the ultimate mark of Respect. Listening is ... the heart and soul of Engagement. Listening is ... the heart and soul of Kindness. Listening is ... the heart and soul of Thoughtfulness. Listening is ... the basis for true Collaboration. Listening is ... the basis for true Partnership. Listening is ... a Team Sport. Listening is ... a Developable Individual Skill.* (*Though women are far better at it than men.) Listening is ... the basis for Community. Listening is ... the bedrock of Joint Ventures that work. Listening is ... the bedrock of Joint Ventures thatlast. Listening is ... the core of effective Cross-functional Communication* (*Which is in turn Attribute #1 of organizational effectiveness.) Listening is ... the engine of superior EXECUTION. Listening is ... the key to making the Sale. Listening is ... the key to Keeping the Customer’s Business. Listening is ... the engine of Network development. Listening is ... the engine of Network maintenance. Listening is ... the engine of Network expansion. Listening is ... Learning. Listening is ...the sine qua non of Renewal. Listening is ...the sine qua non of Creativity. Listening is ...the sine qua non of Innovation. Listening is ... the core of taking Diverse opinions aboard. Listening is ... Strategy. Listening is ... Source #1 of “Value-added.” Listening is ... Differentiator #1. Listening is ... Profitable.* (*The “R.O.I.” from listening is higher than from any other single activity.) Listening underpins ... Commitment to EXCELLENCE

  10. “The fourmost importantwords in any organization are …

  11. The four most important words in any organization are …“What do you think?” Source: courtesy Dave Wheeler, posted at tompeters.com

  12. #2

  13. 1973-77Washington/Palo Alto

  14. Conrad Hilton, at a gala celebrating his career, was asked, “What was the most important lesson you’ve learned in you long and distinguished career?” His immediate answer …

  15. “remember to tuck the shower curtain inside the bathtub”

  16. “Execution isstrategy.”—Fred Malek

  17. #3

  18. 1977Palo Alto

  19. MBWA

  20. 25

  21. Message from a banker, circa 1988: “Tom let me tell you the definition of a good lending officer. After church on Sunday, on the way home with his family, he takes a little detour to drive by the factory he just lent money to. Doesn’t go in or any such thing, just drives by and takes a look.”

  22. Skip the map

  23. “Mapping your competitive position”or …

  24. The “Have you …” 50

  25. 1. Have you in the last 10 days …visited a customer?2. Have you called a customer … TODAY?

  26. #4

  27. 1982

  28. Excellence1982: The Bedrock “Eight Basics” 1. A Bias for Action 2. Close to the Customer 3. Autonomy and Entrepreneurship 4. Productivity Through People 5. Hands On, Value-Driven 6. Stick to the Knitting 7. Simple Form, Lean Staff 8. Simultaneous Loose-Tight Properties”

  29. “Breakthrough” 82* People! Customers! Action! Values! *In Search of Excellence

  30. Hard Is SoftSoft Is Hard

  31. Hard Is Soft (Plans, #s)Soft Is Hard (people, customers, values, relationships))

  32. none!

  33. Press Ganey Assoc:139,380 former patients from 225 hospitals:noneof THE top 15 factors determining Patient Satisfaction referred to patient’s health outcomeP.S.directly related to StaffInteractionP.P.S.directly correlated with Employee SatisfactionSource: Putting Patients First, Susan Frampton, Laura Gilpin, Patrick Charmel

  34. “Kindness is free.”

  35. “There is a misconception that supportive interactions require more staff or more time and are therefore more costly. Although labor costs are a substantial part of any hospital budget, the interactions themselves add nothing to the budget. Kindness is free. Listening to patients or answering their questions costs nothing. It can be argued that negative interactions—alienating patients, being non-responsive to their needs or limiting their sense of control—can be very costly. … Angry, frustrated or frightened patients may be combative, withdrawn and less cooperative—requiring far more time than it would have taken to interact with them initially in a positive way.”—Putting Patients First, Susan Frampton, Laura Gilpin, Patrick Charmel

  36. “Courtesies of a small and trivial character are the ones which strike deepest in the grateful and appreciating heart.”—Henry Clay

  37. “We are thoughtful in all we do.”

  38. Thoughtfulness is key to customer retention. Thoughtfulness is key to employee recruitment and satisfaction. Thoughtfulness is key to brand perception. Thoughtfulness is key to your ability to look in the mirror —and tell your kids about your job. “Thoughtfulness is free.” Thoughtfulness is key to speeding things up— it reduces friction. Thoughtfulness is key to transparency and even cost containment—it abets rather than stifles truth-telling.

  39. #5

  40. 2007Siberia

  41. Why in the World did you go to Siberia?

  42. Enterprise* ** (*at its best):An emotional, vital, innovative, joyful, creative, entrepreneurial endeavor that elicits maximum concerted human potential in the wholeheartedservice of others.****Employees, Customers, Suppliers, Communities, Owners, Temporary partners

  43. #6

  44. 2007Sydney

  45. … no less than Cathedralsin which the full and awesome power of the Imagination and Spirit and native Entrepreneurial flairof diverse individualsis unleashed in passionate pursuit of … Excellence.

  46. “The role of the Director is to create a space where the actors and actresses canbecome more than they’ve ever been before, more than they’ve dreamed of being.”—Robert Altman, Oscar acceptance speech

  47. “You have to treat your employees like customers.”—Herb Kelleher, complete answer, upon being asked his “secrets to success” Source: Joe Nocera, NYT, “Parting Words of an Airline Pioneer,” on the occasion of Herb Kelleher’s retirement after 37 years at Southwest Airlines (SWA’s pilots union took out a full-page ad in USA Today thanking HK for all he had done; across the way in Dallas American Airlines’ pilots were picketing the Annual Meeting)

  48. “We are a ‘Life Success’ Company.”Dave Liniger, founder, RE/MAX

  49. “Business has to give people enriching, rewarding lives … or it's simply not worth doing.” —Richard Branson

  50. “Leaders‘SERVE’ people. Period.”—inspired by Robert Greenleaf

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