digital marketing company profile

1. BrandEducer Your Digital Growth Partner

2. Table of content 01 Core Values Our Process About Company We believe in research and planning to drive most conversions at different stages of your sales funnel. Core values keep us focused on delivering services on time with transparency BrandEducer aimed at deriving maximum output from sales funnel. 02 03 Our Services Website development, Sales funnel optimization, Search engine marketing, Graphic designing, Social media optimization, Search engine optimization. 04

3. Our Mission Statement About Us “ “ To improve online worthiness of brands for our clients We make sure that our team does not go off-track and remember our mission to create a difference. Our core values are so aligned with our mission that it becomes easier for us to deliver quality services to our clients.

4. Our core values keep us focused on delivering services on time with transparency. Transparency helps us to build a stronger bond with our clients. Core Values- EDIT Driving Force Efficiency Diligence Achieving maximum productivity with minimum wasted effort or expense Careful and persistent work Efficiency helps us to obtain the best possible outcome in the least wasteful manner by maintaining dynamic, relevant policies and procedures while consistently supporting a quality workforce.   Diligence is an understanding of what a priority is and what can be set aside for the time being. This approach includes honouring commitments to the best of our ability by whatever means necessary. E D T Transparency I Integrity The quality of being honest and having strong moral principles See through process We at BrandEducer, strive to become more open and to get useful insights from our clients. Rather than warning and being hesitant about potential downsides, we encourage our staff to be honest.. The integrity of our company is as strong as the integrity of the individuals within the company. It is our goal to maintain and enhance our reputation as well as the respect we earn by acting ethically at all times.

5. Our Services Sales Funnel Optimization Website Development 02 01 Sales Funnel Optimization help in better traffic capitalization which in turn increases your ROI. Creating user inspired website to give them WOW! moments. Search Engine Optimization Social Media Optimization 06 05 Increase the quantity and quality of traffic on website through organic search engine results. Lets quit selling and start connecting with customers. Graphic Designing Search Engine Marketing 04 03 Reach Ideal customers with greater efficiently, through help of our experts. Visual representation of creativity, ideas and message

6. Website Development Creating user inspired website to give them WOW! moments. We, at BrandEducer, give a great emphasis on the user perspective of a website. This can be done by simply putting yourself in the shoes of a user. This helps in creating websites free of all the distraction, unclear value proposition and anxiety triggers on a given page. Identification of such elements makes the page user friendly and helps in strategic placement of call to actions, pop-ups, form fields and lead magnets. All these factors collaborate to better performance of Landing Pages. .

7. Sales Funnel Optimization This is achieved by synchronizing website elements to effectively communicating the value proposition to your ideal customer. A user goes through multiple mental stages in the customer buying cycle before s/he actually becomes a customer. An effective marketing strategy acknowledges this and hence, the entire sales funnel is build by understanding customer’s needs and user psychology.. Effective sales funnel takes latest industry trends, experimentation, customer profiling, personalization and data analysis into account to convert users effectively. As people employ both rational and emotional faculties of mind at different stages of buying cycle, the best and the easiest way to address both faculties of mind is to put customer's needs and your services in coherence with each other. By doing so, we can provide a solution for the pain point of the user. This in turn creates a Product Market Fit where the user is highly motivated to use our services.

8. Search Engine Marketing Reach Ideal customers with greater efficiently, through help of our experts. Today the advertising platforms have emerged in different shapes and forms. Facebook, YouTube, Google Search, Bing Search, LinkedIn and all other platforms have diverse demographics and user profile. Users of different platforms engages differently with different kind of media. We help our clients to perform better at every advertising platform by improvising ad creatives for each platform for better engagement and conversions.

9. Graphic Designing Visual representation of creativity, ideas and message Designs are the Visual representation of creativity, ideas and message. A perfect design is not the product of an idea on canvas but to achieve the goal collaboration of graphic designer with writer, editor and entrepreneurs are required. At BrandEducer, We have team combination of young creative minds and experienced souls to perfectly portray the ideas onto canvas. To cater this need of brands, we creates messages in the form of graphic design. Some of the design we have created for our clients include Logo, Pamphlet, Brochures, Catalogue, Product videos, Banner etc..

10. Social Media Optimization Lets quit selling and start connecting with customers. Social Media Optimization bears two fold advantages. Firstly, It acts as a two way communication channel which equates to better customer relationship and better customer retention which in turn leads to more referrals. Secondly, it helps in personification and establishing your brand. It is a great tool to get customer feedback and understanding customer prospective towards brands. On the other hand, it keeps you at bay from getting negative review as you can resolve and address customer grievance at the initial stage itself. .

11. Search Engine Optimization Search engine optimization is the process of optimizing your online content so that a search engine likes to show it as a top result for searches of a certain keyword. Search Engine Optimisation (SEO), today, is a technical, analytical and creative process to improve the visibility of a website in search engines. The primary function of SEO is to drive more unpaid useful traffic to a site that converts into sales. This is done by creating high quality backlinks from the relevant websites and optimising your website and it’s pages.

12. Our Process

13. Research Step 1 We combine insights obtained from researching industry trends, ideal customer profile, user psychology, page relevance, compliance required for conversion vs comfort and buying temperature with the client data to come up with much refined sales funnel elements for them resulting in better conversions. Research helps in discovering heuristics to begin with.

14. Page/Element Design Step 2 Landing pages, email campaigns, remarketing campaigns and all other elements of a sales funnel should be in alignment to obtain maximum conversions. Moreover, we decrease the guess work from the designing process which reduce cost and time in page and element design. Designing brings ideas and research into the action.

15. A/B/n testing Step 3 After shortlisting pages and elements they are put out to compete among themselves along with original pages. The previous step shortlists possible list of variables and this step enables us to find the best out of them. A/B testing helps in elimination of cognition bias and promotion of innovation.

16. Feedback Step 4 The performance of all the element laid out for A/B/n testing and multi-variant testing   is measured on the basis of predefined parameters using heatmaps, form interactions, dwell time, bounce rate, scroll percentage and various other factors which help in proper performance evaluation of each element. Testing is measured on the basis of predefined parameters

17. Analysis Step 5 Data obtained from the feedback mechanisms is then analysed to find out the heuristics that affected the performance of the pages and elements. By doing so, we eliminate the misalignment that has led to under-performance of the respective elements. We at BrandEducer, turn data into insights.

18. Contact Us Follow us at :- www.facebook.com/brandeducer Write us at :- www.linkedin.com/company/brandeducer info@brandeducer.com www.Instagram.com/brandeducer

19. Thank you