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Search Engine Optimization (SEO) is the practice of enhancing a websiteu2019s visibility on search engines like Google, Bing, and Yahoo, aiming to increase organic (non-paid) traffic to the site. SEO involves various strategies, techniques, and best practices that help websites rank higher in search engine results pages (SERPs). <br>SEO is crucial because higher rankings lead to more visibility, which in turn drives traffic, generates leads, and ultimately boosts sales and revenue. This guide outlines key elements of SEO and explains why itu2019s an essential tool for online success.<br>
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