1 / 11

Factors Affecting

Genre (Action/Suspense, Comedy, Drama, Sci-fi/Fantasy, Other... musicals & animated) ... Recommend a Summer Action movie with content limited to PG-13 ...

Kelvin_Ajay
Télécharger la présentation

Factors Affecting

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Factors Affecting Hollywood Blockbusters Jeffry Ahlvin, Darren Doi Eric Luckwald, Charles Rabkin Micah Witt, Jong Woo, Calvin Yeung November 29, 2004

  2. What are we doing? • The Big-shot hollywood producers want to know what factors most affect gross revenue of their blockbuster films. • We can help.

  3. Dataset • US movies grossing over $150 Million • Released Since 1990 • Four Factors • Genre (Action/Suspense, Comedy, Drama, Sci-fi/Fantasy, Other… musicals & animated) • Release Season • MPAA Rating (G, PG, PG13, R… no XXX) • Production Budget • Data source: www.the-numbers.com

  4. Technical – Revenue vs. Budget

  5. Technical – Regression • Effects of budget & genre variables • Drama appears most significant

  6. Technical – Regression • Similarly… Rating and Season regressions indicate: • PG • Release in the Winter Problem 1: Titanic is skewing the data Problem 2: Factors not independent

  7. Technical – Alternate Approach • Utilize contingency tables

  8. Technical – Alternate Approach • Observed tables for other Factors PG-13 Action released in summer is most probable to exceed $150M

  9. Results • How does U.S. Gross depend on Budget for selected factors • PG13 • Summer • Action • Predicted $0.86 Revenue/$Budget

  10. Conclusions • Recommend a Summer Action movie with content limited to PG-13 • Inherently open to broadest audience • No effective age limits • School out • Action movies have high repeat appeal • Significant limitation of analysis • No failures included… big budgets with revenue below $150M • Results are conditional on a good script

  11. Future Analysis Who should star in the movie?

More Related