Digital Marketing Course Brochure

1. Digital Marketing With AI Run by Leading Digital Marketing Agency 100% JOB GUARANTEE PROGRAM SKILL INDIA APPROVED AMAZON & E-COMMERCE SPECIALIST LIFETIME SUPPORT AFTER COURSE COMPLETION +91-9811217016 | 9311126719 www.nieset.in info@nieset.in 29, DDA Complex, Shivalik , Main Road , Malviya Nagar, New Delhi

2. 6 Months Diploma in DigitalMarketingwithAI (4 Months + 2 Months Internship) The world of marketing is evolving fast Artificial Intelligence (AI) is at the heart transformation. Our Digital Marketing with AI course is your launchpad into the future of smart marketing. Whether you're aspiring marketer or a curious tech enthusiast, this 6-month online and offline program designed to equip you with cutting-edge skills. With 120 hours of hands- on, practical training, you’ll gain the tools and insights needed to thrive in today’s AI-powered landscape. — and of this an is digital

3. Skills You Will Master

4. Course Curriculum Paid Advertising (PPC) & Email Marketing Fundamentals of Digital Marketing 1.Introduction to Digital Marketing 2.Understanding Digital Consumer Behavior 3.Marketing Funnels (TOFU-MOFU-BOFU) 4.Branding & Positioning in the Digital Era 5.Introduction to Google Workspace & Basic Tools 6.SEO Fundamentals 7.Website Planning & WordPress Basics 1.Google Ads – Search, Display, Shopping, Video 2.Google Ads Copywriting with AI Tools 3.Retargeting Ads & Conversion Tracking 4.Performance Analysis & Budget Allocation 5.Email Marketing Strategy & Funnels 6.Automation Tools – Brevo, Mailchimp E-Commerce, Analytics & Marketing AI Tools Website Optimization, SEO & Content Strategy 1.E-commerce Marketing Strategies (Amazon, Shopify, D2C) 2.Affiliate & ATeS Partnerships 3.Introduction to GA4 & Campaign Tracking 4.AI in Digital Marketing – Case Studies 5.Using AI for Customer Segmentation & Personalization 6.AI Chatbots & WhatsApp Marketing 1.On-Page SEO (Keywords, Meta Tags, Schema, etc.) 2.Off-Page SEO (Backlinks, Local SEO, Citations) 3.Content Marketing Strategy & AI Copywriting Tools 4.Blogging Best Practices + Using ChatGPT for SEO 5.Keyword Research with SEMrush, Ahrefs 6.Analytics: Google Search Console & SEO Audit Freelancing, Portfolio Building & Capstone Project 1.Personal Branding & LinkedIn Profile Creation & Optimization 2.Freelancing Platforms (Fiverr, Upwork, Freelancer) 3.Pitching Digital Marketing Services with AI 4.Building a Portfolio Website with Case Studies 5.Management and Entrepreneurship Training(Certification by Skill india) 6.Capstone Project Briefing & Team Formation 7.Final Project Execution: End-to-End Campaign (SEO + Social + Ads + Email + Analytics) 8.Presentation & Feedback Round 9.Project: Capstone Project + Personal Digital Portfolio Social Media Marketing & AI Integration 1.Social Media Platforms Overview (Meta, X, LinkedIn, Pinterest) 2.Content Calendar Planning with AI 3.Organic Growth Techniques & AI Trend Prediction 4.Paid Ads on Facebook & Instagram 5.Social Listening & Engagement Automation 6.Influencer Marketing Strategy 7.Social Media Analytics

5. Types of Industries Looking for You Manufacturing Industry To build brand awareness & improve customer loyalty. Retail & Trading Industry To allow small and medium-sized retailers to challenge their competition with limited resources and access. Marketing Agency To help you garner new traffic, leads, and sales for the clients by reaching people looking for their products and services. Education Industry To reach out to the potential students on a wider range of platforms such as social networking sites, emails, banner ads, etc. IT Companies To manage all the marketing campaigns that promote a company and its products or services. Healthcare Industries DIgital Marketing Manager To showcase expertise to prospective patients, build professional territory, and boost healthcare reputation.

6. LearningPath

7. Why Choose NIESET ? Simulation Based Training Teaching by Industry Experts Agency Based Training From Day 1 Hybrid Sessions Real Time Projects Assignments, Tests & Mock Interview Reporting Format Learning Management System 100% Placement Assistance Internship From 4 Month th

8. EmploymentOpportunities DESIGNATION ROLES & RESPONSIBILITIES Driving brand and product awareness across various social media platforms. Social Media Manager Planning and creating effective end-to-end digital strategies to increase prospective sales for any business. Digital Marketing Manager Optimizing the website content by closely working with website developers and content writers to ensure the searches to ensure that the website and the content appears on top of Google and other search engines. SEO Expert Content still remains the core of the marketing. Your branding is only as good as your content strategy is. You would be responsible for launching new products and managing the brand content guidelines. Content Marketing Strategist Pitching lucrative ideas to the clients and understanding their requirements to create and execute online campaigns. Also managing end-to-end client relationships and ensuring the brand’s digital performance is up to the standards. Client Service Executive/ Account Manager Amidst multiple campaigns and high budgets, it is important for a brand to keep track on whats working out for them and whats not. Marketing analyst is responsible to monitor the campaigns and the budgets around the same. Marketing Analyst Targeting new businesses for your brand and devising solid strategies for brands to increase data-driven sales. Business Development Executive To design and create the interface, navigation, and aesthetic of websites. Web Designers are likely to work in an organization's IT department or for a digital design business that serves clients, and they should have a diverse set of talents and attributes. Web Designer & Developer Planning the growth of Email Subscribers list, using the right email marketing tools, lead nurturing, user behaviour analysis and re-marketing through emails. Email Marketing Specialist

9. Tool Box

10. Certifications E-Commerce Ads Certification Company Internship Certification Video Ads Certification Search Ads Certification Google Mobile Certification Skill India Cartification SEMrush Certifications Hubspot Certification Google Display Ads Certification

11. Placements

12. 9811217016 |9311126719 www.nieset.in Malviya Nagar ,New Delhi www.nieset.in