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What is digital marketing?

This ppt/pdf describes what is digital marketing and the career opportunities in content writing ad web analytics.<br><br>BY-online idea lab<br>Thank You!

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What is digital marketing?

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  1. WHAT IS DIGITAL MARKETING? By-ONLINE IDEA LAB

  2. What is DIGITAL MARKETING? DIGITAL MARKETING is the study of marketing products/services on Online Platforms such as google, facebook, instagram etc.. This branch of Marketing plays a major role on promoting the business/firm in a flexible manner to a large number of audience.Experts say "Digital Marketing is going to be the future of marketing" It is sub-divided into several other categories such as: • SEO • SEM • SMM • Content Writing • Web Analytics

  3. WHY DIGITAL MARKETING AS A CAREER? • Drastic improvement in the graph of Digital Marketing jobs. • Highly preferable method used by  business. • Freelancers are well-paid for Digital Marketing. • The industry can change the trend by replacing Offline Marketing into Online Marketing. •  Local business can reach out to more clients by Digital Marketing.

  4. Importance of Content Writing? Good content builds communities, inspires engagement and increases rankings. It helps influence consumer behavior, with the end goal of boosting sales and increasing interaction between the brand and customer. Creating good content is all about understanding the needs of your readers and fulfilling those needs. Content writing is an intellectual art, which differentiate casual writers from content writers. Content writing course is generally taught as an add on in Digital Marketing Courses in various institutes, but content writing is full-fledged, vast course and it requires separate training. We at online idea lab have created a separate course with multiple modules to train you in all the aspects of content writing.

  5. Importance of Web Analytics? It’s a next level of Analytics which is between Web Analytics and Data Analytics. This is required because most of the people failed to develop in SAS, Hadoop, R, Python and many other technical tools. This course is for those non-technical guys who want to make their career in Analytics. Digital Marketers who want to accelerate their growth is not possible without Analytics. Read further to know how can we make you a successful person in Data Analytics.

  6. THANK YOU!!

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