Jacob K. Javits Convention Center November 11-12, 2007 New York City

1. Jacob K. Javits Convention CenterNovember 11-12, 2007New York City

2. What is Kosherfest? • Largest Kosher Food & Beverage Event in North America • Exclusively Business-to-Business • State of the Industry • Education • Branding & Media Opportunities

3. Who Attends Kosherfest? • 5,351 Trade Buyers • 80% of Food & Beverage Buyers Found New Products and Planned to Purchase • Leading kosher certifying agencies

4. Who Attends Kosherfest? • Total Verified Kosherfest Visitors in 2006: 4,259 • Total International Hotel Motel & Restaurant Show Visitors: 350 • Total Verified Kosherfest Audience in 2006: 6,608 • Additional Expo Comida Latina and All Asia Food 2006 Audience: 2,580 • Total New York 2006 Audience: 9,188

5. Who Attends Kosherfest? • Foodservice • Retailer • Distribution • Supplier

6. Importer/Exporter/Broker/Trader Who Attends Kosherfest?

7. Sample of Our Attendees FOODSERVICE Doubletree Hotels Dunkin Donuts Olive Garden, The Ruby Tuesday, Inc Subway DISTRIBUTORS Goya Foods Kehe Food Distributors KMK Distributors SYSCO • Schwartz Cheese • Shoprite Supermarkets • Smith’s Food & Drugs • Tesco Stores Ltd • Tree of Life Albany • Wakefern Food Corp • Wegmans Food Markets • Wholefoods Market • Winn-Dixie • Zabar’s & Co. RETAIL Albertson’s/Supervalu Amazon.com Christmas Tree Shops COSTCO Food Circus Supermarkets Foodtown Gristedes HEB Grocery King Kullen Kroger Pathmark Supermarkets Publix Super Markets, Inc. Ralphs Grocery Company Safeway

8. Who Exhibits at Kosherfest? • 275 Exhibiting Companies • 13 Countries • 3,000 Products

9. International Pavilions In 2006, Kosherfest had 53 exhibiting companies in 63 booths from: • Australia • Canada • Belgium • Chile • England • France • Israel • Philippines • Spain • Switzerland • Thailand • Tunisia • United Kingdom

10. International Pavilions Kosherfest 2006 featured more than 109 representatives from Israel and they made an unprecedented splash at the show with a huge pavilion and magnificent displays from Strauss-Elite and Abadi Bakery.

11. Strong Media Support Trade, consumer, and community press visit Kosherfest looking for a great new product or interesting story. Sampling of 2006 Kosherfest media coverage • CNBC • CNN Radio • Food Show Radio • Mintel International • New York Times • PBS • Restaurant Business • Supermarket News • Universal News

12. Why Exhibit at Kosherfest? • Kosher food is a $12 Billion industry, growing at a rate of 15% • Kosherfest has more than 390 booths from all over the globe, 100’s of new products, demos, samples, tastings • More than 82,000 products are certified kosher • 2,500 newly certified in 2006

13. Industry Growth • Kosher food sales have risen by double digits since 1995 • Nearly 2,000 new items are certified kosher each year • Total of packaged kosher goods to date is 90,000 • 10,500,000 kosher consumers in the US

14. Networking Opportunities

15. Networking Opportunities

16. 4 Shows Co-Located and 1 New Pavilion The NEW Organic Pavilion Registration

17. Prime Minister Ehud Olmert Visited Kosherfest 2004 Pictured with DBC President Nancy Hasselback and Lubicon President Menachem Lubinsky

18. Our Supporters Sample of 2006 Sponsors • Gold Pure Food Products • Great Kosher Restaurants Magazine • International Media Placement • Israel Dairy Board • LaBriute Meals • London Beth Din • Najlas Catering • Osem USA, Inc. • Oxygen Imports • Pierre’s French Ice Cream • Retek Insurance Planning • Shibolim • Shindler’s Kosher Fish • Stardrinks, LLC • Thou Shall Snack

19. Marketing Activities • Kosher Today Weekly Coverage – 4,500 Readers • Key Buyer Program • Outreach to associations and media outlets • Multi-hit direct marketing of 100,000+ retail, wholesale/distribution and foodservice buyers • Cross marketing with co-located events

20. Join us! Jacob K. Javits Convention CenterNovember 11 & 12, 2007New York City