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Social Media Profiles. By Peter Baskerville. Evolution from offline to online. Monetization. Personal Brand. Authority. Trust. $. Your personal brand measurement. http://klout.com/#/NVarchitect. It starts with building awareness. Identify all your areas of expertise (max 5)
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Social Media Profiles By Peter Baskerville
Monetization Personal Brand Authority Trust $
Your personal brand measurement http://klout.com/#/NVarchitect
It starts with building awareness • Identify all your areas of expertise (max 5) • Select industriesyou want to associate with and eventually monetize. • Select the appropriate online platforms • Startengaging by posting content, sharing discoveries .... 5
From awareness to sales Online Sales Funnel - Actions Social Media Your Website
Your online reputation Ultimate goal =To establish your reputationas a leaderin the market space that you plan to monetize
Picking winning platforms is hard Dead – ends. Closed by owners Bypassed by better technology Fails to connect effectively
Keys to online reputation • Be Consistentin your branding – YOU – Same user name, same email, same photo. • Stay Flexiblein choice of content platform – disposable learning