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U Think Academyu2019s Digital Marketing Program is a career-oriented course designed to turn learners into skilled digital marketers through practical training, live projects, and industry-relevant tools. The program focuses on real-world implementation, helping students confidently plan, execute, and analyze digital marketing campaigns across multiple platforms.<br><br>This course bridges the gap between theory and practice by teaching how businesses attract, engage, and convert customers in the digital world. Whether you aim to work in an agency, grow your own business, or start freelancing, this prog
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DIGITAL MARKETING IN INDIA Borcelle Presentation
Introduction to Digital Marketing Digital marketing refers to promoting products and services using online platforms It includes websites, search engines, social media, email, and mobile apps Digital marketing helps businesses reach customers online in a cost-effective way
Digital Marketing in India Overview India has over 850+ million internet users Rapid growth in smartphone and internet penetration Businesses are shifting budgets from traditional to digital marketing Startups, SMEs, and large brands actively use digital channels
Major Digital Marketing Channels in India Search Engine Optimization (SEO) 01 Social Media Marketing (Instagram, Facebook, YouTube, LinkedIn) Pay-Per-Click Advertising (Google Ads) 02 03 Content Marketing Email Marketing 04 05
Popular Platforms Used in India Google& YouTube Instagram &Facebook WhatsApp Marketing LinkedIn (for B2B marketing) E-commerce platforms like Amazon & Flipkart
Benefits of Digital Marketing in India Wide reach across urban and rural areas Cost-effective compared to traditional marketing Easy audience targeting Real-time performance tracking Better return on investment (ROI)
Career Opportunities in Digital Marketing SEO Media Specialist Marketer Email Marketing Executive Marketing Manager Executive Manager Social PPC Content Digital
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