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Lead generation is the process of attracting potential customers and converting them into leads A lead is a person who has shown interest in your business and provided contact information to follow up with them. This can include email addresses, phone numbers, or social media profiles The goal of lead generation is for your sales team to reach out to them and convert them into loyal customers.<br>https://neodove.com/7-proven-strategies-for-effective-lead-generation/
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