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How Color Psychology Influences Consumer Behaviou

Use color psychology to your advantage<br><br><br>Do you know that more than 90% of the purchases are influenced by the visual factors?<br><br>Do you know that 75% of the pencils sold in United States are of color yellow?<br><br>Do you know that 66% of the people won’t buy appliances if they are not of their preferred color? <br><br>Color increases your brand recognition by 80%<br><br>Think Coca Cola!<br><br>How should you use color in your marketing?

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How Color Psychology Influences Consumer Behaviou

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  1. HOW COLORS PSYCHOLOGYINFLUENCES BUYER BEHAVIOUR

  2. Do You Know? How many purchases are influenced by the visual factors? 89%

  3. Color is the primary reason why, • Buyers buy a particular product

  4. Do You Know Which color is sold maximum in pencil in United States? Yellow Pencil 75%

  5. Color psychology effects purchase behaviour for appliances If a buyer don’t find preferred color appliance,would he buy it?? No,66% people won’t buy

  6. Color attracts consumers Color increases brand recognition by 80%

  7. How should you use color in marketing??

  8. THANK YOU!!!

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