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Consumers Today @ ESOMAR CEE Forum

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Consumers Today @ ESOMAR CEE Forum

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  1. Massive change

  2. Digital, Social & Mobile 54% 25% 73% 75% 44% 20% 31% 24%

  3. Digital Darwinism

  4. Co-creation & Collaboration Ever Potential Brand MROC/CCB 31% 27% 47% 52% Often Potential Topic 44% 39% 9% 6% 42% 45%

  5. Consumer Collaboration Index

  6. Structural Collaboration with consumers

  7. CHIEF CONSUMER OFFICER

  8. Tom De Ruyck Managing Partner & Head of Consumer Consulting Boards linkedin.com/in/tomderuyck @tomderuyck tom@insites-consulting.com Annelies Verhaeghe Managing Partner & Head of Research Innovation linkedin.com/in/anneliesverhaeghe @annaliezze annelies@insites-consulting.com Ready for a transformation?

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