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6 Google AdWords Hacks to boost your ROI dramatically

Here, we’ll discuss six Google AdWords hacks to help you drive high-quality leads and double your conversion & ROI.

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6 Google AdWords Hacks to boost your ROI dramatically

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  1. 6 Google AdWords Hacks to boost your ROI dramatically By DSIM

  2. Hack #1: Overcome your Competitors’ Ads • Targeting competitor’s keywords on AdWords is an easy way to steal your competitor’s traffic, leads, and hard-earned sales. • It is acceptable to target your competitor’s keywords. It could help you drive clicks to your landing page. • You can use SpyFu tool to check out for both organic and paid ads of your competitors’ best-performing keywords.

  3. Hack #2: Remarketing • Remarketing lets you regain in front of those lost visitors with targeted messaging, apt for their place in the conversion funnel. • It can be a strategic part of your advertising if you are you’re looking to drive sales activity, or promote awareness of your brand. • Benefits of Remarketing • Access to people when they’re likely to buy • Efficient pricing • Easy ad creation • Campaign statistics • Help customers find you

  4. Hacks#3 Add Sitelinks • Sitelinks offer you additional links to pages beyond the target landing page in your ad • It can take you to specific pages on your website- such as office hours, a specific product, or more. • You can add sitelinks at the account, campaign, or ad group level.  • Eg. If you type Digital Marketing course in Delhi, this is what you’ll see

  5. Hacks#4 High-Quality Landing Page • Landing page is most important part of your Google AdWords campaign. • Building a directed landing page for your Google Ads can help increase your CTR and conversions 10X. • Here are some tips: • Have an engaging CTA on your website • Add testimonials to increase trust • Include videos in your landing page • Ensure your landing page works on all devices • A lead capture form

  6. Hack #6: In-Market Segments When you are running an ad campaign, there are 3 main points to keep in mind • Segmentation • Targeting • Positioning In-market segments help you to target people who are already in your market. • You can use in-market audiences in combination with Remarketing to drive highly qualified customers to your site and improve overall remarketing value for your campaign.

  7. About DSIM Delhi School of Internet Marketing is India’s Premier Digital Marketing Training Institute delivering training to professionals, entrepreneurs and job-seekers, The institute offers Masters in Digital Marketing, making individuals learn how to do marketing online. It offers Digital Marketing course in Bangalore, Pune, Hyderabad , Delhi & all over India. It also offers the best Digital Marketing course in Bangalore and in other major Indian cities.

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