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Maximizing Business Value with E-Business Systems

Learn how Enterprise Resource Planning, CRM, and Supply Chain Management systems provide significant value to companies and partners. Explore how Internet technologies support business processes across various functions.

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Maximizing Business Value with E-Business Systems

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  1. Lecture 4 ElectronicBusinessSystems www.AssignmentPoint.com

  2. Chapter Objectives • Identify each of the following cross-functional E-Business systems and give examples of how they can provide significant business value to a company and its customers and business partners. • Enterprise resource planning • Customer relationship management • Enterprise application integration • Supply chain management • Online transaction processing www.AssignmentPoint.com

  3. Chapter Objectives • Give examples of how Internet and other information technologies support business processes within the business functions of accounting, finance, human resource management, marketing, and production and operations management. www.AssignmentPoint.com

  4. The E-Business Application Architecture www.AssignmentPoint.com

  5. Retention and Loyalty Programs Marketing and Fulfillment Sales Cross-Sell Up-Sell TeleSales Store Front and Field Service Customer Customer Service and Support Contact Management Customer Relationship Management www.AssignmentPoint.com

  6. Front Office Applications Back Office Applications Enterprise Application Cluster Enterprise Application Cluster Enterprise Application Integration • CRM Application • Customer Service • Field Service • Sales Order • Product Config • ERP Application • Distribution • Manufacturing • Scheduling • Finance Customers Business Partners Suppliers Cross-Functional Integrated Systems www.AssignmentPoint.com

  7. Supply Chain Life Cycle Schedule Make Deliver Order Commitment Demand Planning Manufacturing Planning SCM Functional Processes Advance Scheduling Distribution Planning Transportation Planning SCM Integrated Solution Internetworked Supply Chain Management Supply Chain Management Commit www.AssignmentPoint.com

  8. 1 2 4 • Transaction • Processing • Batch • Online/Realtime Document and Report Generation Data Entry 5 Inquiry Processing Database Maintenance 3 Transaction Processing Systems www.AssignmentPoint.com

  9. Marketing Production Operations Human Resource Management Functional Business Systems Accounting Finance Functional Business Information Systems www.AssignmentPoint.com

  10. Marketing Information Systems Sales Force Automation Customer Relationship Management Sales Management Interactive Marketing Market Research and Forecasting Advertising and Promotions Product Management Marketing Information Systems www.AssignmentPoint.com

  11. Context Content Demographic/ Psychographic Online Behavior Community Targeted Marketing www.AssignmentPoint.com

  12. Intranet Computer Integrated Manufacturing Manufacturing Resource Planning Manufacturing Execution Systems Engineering Systems Remote Worker • CAD • CAE • Computer- • Aided • Process • Planning • Shop Floor • Scheduling • Machine Control • Process Control • Robotic Control • Production • Forecasting • Production • Scheduling • Quality Control Supplier Extranet Manufacturing Information Systems www.AssignmentPoint.com

  13. Training & Development Compensation Administration Staffing • Manpower • Planning • Labor Force • Tracking • Succession • planning • Performance • appraisal plans • Contract • costing • Salary forecast Strategic Systems • Labor Cost • Analysis • Turnover • Analysis • Training • effectiveness • Career • matching • Compensation • effectiveness • Benefits • Analysis Tactical Systems • Recruitment • Workforce • Planning • Skill assessment • Performance • evaluation • Payroll • control • Benefits • Administration Operational Systems Human Resource Management www.AssignmentPoint.com

  14. Accounting Information Systems www.AssignmentPoint.com

  15. Financial Information Systems Investment Management Financial Planning Cash Management Financial Information Systems Capital Budgeting www.AssignmentPoint.com

  16. Summary • The E-Business Application Architecture reflects the key E-Business applications and their interrelationships. • Cross-functional enterprise applications cross the boundaries of traditional business functions. These systems focus on supporting integrated clusters of business processes. • Supply Chain Management relies on information technology and management practices to optimize information and product flows among the processes and business partners within the supply chain. www.AssignmentPoint.com

  17. Summary (cont) • A transaction processing system is an information system that processes data resulting from the occurrence of business transactions. • Traditional functional business systems support specific business functions including marketing, accounting, finance, production/operations, and human resource management. • Marketing information systems support traditional and E-commerce processes and management of the marketing function. www.AssignmentPoint.com

  18. Summary (cont) • Computer-based manufacturing systems help a company simplify, automate, and integrate many of the activities needed to quickly produce high-quality products to meet changing customer demands. • Human resource information systems support human resource management in organizations. • Several different types of electronic payment systems are used to support E-Commerce transactions. www.AssignmentPoint.com

  19. Summary (cont) • Because the Internet is not a secure network special security measures must be undertaken to protect sensitive customer information. www.AssignmentPoint.com

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