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Evaluations. Make a claim about the merit of something. Why Evaluate? . Evaluations and reviews are so much a part of our lives that you might only notice them when they are assigned. Product Reviews : as a good consumer you scour online resources on the latest SLR Camera before purchasing.
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Evaluations Make a claim about the merit of something
Why Evaluate? • Evaluations and reviews are so much a part of our lives that you might only notice them when they are assigned. • Product Reviews: as a good consumer you scour online resources on the latest SLR Camera before purchasing. • Arts Review: Check out any newspaper or magazine and you’ll see the latest Black Eyed Peas CD up for ‘evaulation’. • Social Satire: Tired of students who are always on their cellphone at social events? Mock them in a social satire.
What to Evaluate • Already have been evaluating through Peer Review. • When you back up opinion with evidence, you actually get others to take you seriously! • Did you notice that with your argument essay? • Evaluations involve people debating matters of taste – which draws good sense and wit in the the mix.
“Persistence of Memory” – Salvador Dali Write your Observation on left side. Write Evaluation on right side. • Your opinion • If you know background info, include that! • Objective objects • Things you notice
Video Evaluation http://www.youtube.com/watch?v=uBENnHkmqdw&playnext=1&list=PL4B5D4AF297437246&feature=results_video
Necessary Ingredients • Established & Defined Criteria • Criteria: standards by which objects are measured. (What do you look for in a good running shoe? What makes a good movie?) • When readers agree with your criteria, you need to explain a little about them, when they don’t you have to defend them.
Offer Convincing Evidence • In the form of fats, statistics, examples, other reviews. • This is the link between evaluative claim and criteria. • Could include anything from numbers to harrowing tales of personal woe. (quantitative of qualitative)
Offer Useful Advice • Some evaluations are just for fun: consider all the hoopla arguments about sports rankings generate. (football fans?) • When done right, they also provide useful info: • Restaurants (Yelp!), Travel (Trip Advisor), Movies (Rotten Tomatoes), Product Reviews.
How to Measure Criteria? • How do you measure something like Jay-Z’s last recording, or a dance recital? • Do research on similar topics have been evaluated or discussed. Get familiar with critics on topics). • Examples: pg.119 (How to Write Anything) James Morris Explains why he believes American Television is often better than Hollywood films. [take out book and read excerpt]