How SMS is Effective in this Modern Marketing Era
➢ With the enhancement of smart phones, SMS has become the most popular way of communicating. According to a survey, 80% of people use texting for business and they couldn’t go even 10 minutes without responding to a text. SMS has become the most prominent way for Businesses to generate revenue.
PUSH NOTIFICATIONS AND ALERTS Application-to-person (A2P) SMS can let businesses securely share notifications, login confirmations, password resets, and status updates. By 2018, 1.7 trillion A2P texts are expected to be sent globally.
ONE-TIME PASSWORDS (OTP) It is the most common A2P texts sent by businesses to prevent security breaches. Banking or financial services company uses OTP Services. OTP texts are majorly used for bank authentication. 1234
EVENT REMINDERS SMS is a great way to send reminders, pickup and delivery notices, and event invitations.
CUSTOMER SUPPORT Texting provides a simpler, better customer experience for giving quick answers or updates such as payment confirmations, product availability, and shipping alerts. More than 1/2 of consumers prefer texting with customer support over other methods.
SOCIAL INTEGRATION Social apps use SMS to authenticate users, strengthen security, and even reach users who don’t have mobile data.
E-COMMERCE (DISCOUNT, COUPONS & VOUCHERS) E-commerce websites use text messaging for order confirmations, notifications and running promotions by sending offers. delivery
MESSAGE PERSONALIZATION Businesses can now create and send automated personalized texts to their customers by using collected data such as location information, shopping preferences or discount on birthdays.
MARKETING CAMPAIGNS & SALES PROMOTIONS ➢ More than 80% of consumers prefer receiving special offers via text Message. Almost 90% of marketers are using text messaging. And over 85% of them reported that SMS texting is very effective.
Thank You! Visit Us: www.alcodes.com Follow Us on: