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This document outlines the key aspects of the GN3 project and the importance of Public Relations (PR) in enhancing collaboration among National Research and Education Networks (NRENs). It emphasizes the need for NREN input from an early stage and discusses the role of NA2 and PSP in joint dissemination and outreach activities. Additionally, it touches on the tasks involved, methods for developing communication strategies, and the need for cohesion between NRENs to promote advanced services effectively.
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An Introduction to GN3/NA2/PSP <TF-PR Meeting><Zurich, Switzerland><29/09/2008> Laura Durnford (ipv Dale Robertson)PR Officerdurnford@terena.orgwww.terena.org
Why discuss it now? • More detail on Wednesday • some people not here then • gives thinking time • Greater role for NREN PR in GN3 • collaboration with NREN PRs vital - role for TF-PR as well as PR Network • Get NREN PR input at early stage
GN3 is… • Successor to GN2 • funded by EU and NRENs • Proposal submitted 11 Sep 2008 • negotiation / acceptance • Starts March 2009 (if all goes well) • Much more focused on services • Roll out of multi-domain end user services • More dependent on NREN collaboration <lastname@terena.org>
NA2 is… • PR activity = ‘Joint Dissemination and Outreach’ • Activity Leader = DANTE (Mel & Dale) • Less well-funded • Comprises 7 tasks: • T1 = Strategy, Planning & Messaging • T2 = Partner Services Promotion • T3 = Web-based Communications • T4 = Materials – printed & AV • T5 = Press & News • T6 = External Events • T7 = Focused Market Research
NA2 will… • Develop & implement comms plans with: Activity Leaders & PR Network (& TF-PR) for GN3: • Project • Network • Services • JRAs • NAs • Build on GN2 branding in GN3 • Provide web-presence • Organise external events • Enhance project’s internal communications
PSP is… • “very important new task” within NA2 • Task Leader = TERENA (Laura – 0.8 FTE) • Focused on services • “Recognising the need for developing multi-domain user service… to engage in dialogue with NREN resources to encourage the consistent roll out of advanced services.” • Focused on NRENs – formal recognition ‘in it together’ • “Leading role lies with NRENs… assist by providing tools, materials and assistance so can counduct dissemination in own countries” • “support NREN PR activity to speed up dissemination and deployment of services by NRENs, and take up by end users” • To coordinate with JRAs & SAs developed services (SA3 end-user services in federated environment) • where possible… go hand in hand with ‘cookbooks’ & training
PSP will… • Assist NRENs with their dissemination plans & tools for end user services • Work with SA3 – end user services in federated environment • Work with T1 - pan-European comms planning • Take pan-European implementation / ideas to NRENs via PR Network & return ideas/ information from NRENs • which NRENs are interested • how the plans/materials can be adapted on a per-country basis • Report annually - dissemination activity on GN3 services
Grand questions… • What services do we mean? • What support can we offer? • How can we make this work?
Questions emailed… • What services does your NREN offer now? • What services planned in the coming year or two? • What kind of promotion been for existing services? • What kind of effect on uptake of services? • Are the reasons for success / failure / bottlenecks known? • What kind of promotion work for services is planned? • What kind of assistance might help? • How do YOU think NRENs, TERENA and DANTE could best work together to promote services more effectively?
GN services questions… • Are you aware of perfSONAR / eduroam / eduGAIN / eduPERT / AutoBAHN as a service? • Have you promoted them in your local area? • What methods / activities were successful? • Are you planning on any promotion? • What materials would be useful to you for this?
