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Importance of Animation in Advertising

Animation helps explore and develop ideas to implement them in reality. The idea behind having a cartoon or character in a video is to give an identity to a business.

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Importance of Animation in Advertising

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  1. Importance of Animationin Advertising

  2. Index • Importance of Animation in Advertising • It is not boring • It passes the message effectively • It can present imagination

  3. Importance of Animation in Advertising • The animation is a term which makes us recollect the funny cartoons, ferocious characters, the picture of real world people and magical styles of text flowing which made us smile and enjoy the beauty of creativity. • The wonders of animation are not limited to cartoon shows and films that we are enjoying.

  4. They have become the highlight for video marketing campaigns. • Look at the exciting video promotion from the companies which will grab attention.

  5. It is not boring • Animations in promotional videos make them entertaining. • People are no longer interested in a content marketing campaign in this digital era. • Consumers get engaged to videos as they are not the routine lectures.

  6. Studies show that the funny content was the most shared content in social media. • Create the funny characters and create animated videos featuring them so that people will like to see and share it.

  7. It passes the message effectively • Animated videos are very highly effective in communicating the message. • Animations can go in deep and explain the process and product. • For example, this video helps you to understand the process better.

  8. Without animation, it is impossible to show the internal working of a product or a process as the real-time video may not be able to film/show the internal process. • These videos will have a better recall value as they present information in a visually attractive manner.

  9. It can present imagination • With the help of animations, you can create videos which are not in reality but can depict in imagination. • These videos show some new inventions from the company and create curiosity among the customers about the new product.

  10. The explanatory videos contain animations related to product specification, and features make customers excited about the product. • They eagerly wait for the launch of your product and help to create a buzz in the industry.

  11. Thank You

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