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Annika Joy Audience Research & Advocacy Manager (New Audiences) February 2012

Annika Joy Audience Research & Advocacy Manager (New Audiences) February 2012. Evidence based approach. NMSI-wide team 6 permanent staff members plus project staff and consultants. 2 ...4... 6... 8 We love to participate!. Most established unit in UK

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Annika Joy Audience Research & Advocacy Manager (New Audiences) February 2012

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  1. Annika Joy Audience Research & Advocacy Manager (New Audiences) February 2012

  2. Evidence based approach • NMSI-wide team • 6 permanent staff members plus project staff and consultants

  3. 2 ...4... 6... 8 We love to participate! • Most established unit in UK • Audience engagement is a strategic objective • Consultation, prototyping & feedback loop of summative evaluation

  4. Active Engagement

  5. Who Am I?

  6. Click here to view animation

  7. A National Model • Building on experience • Learning from evaluation • Pinching ideas

  8. A New Exhibition Team

  9. A New Curatorial Model

  10. Transparency • the impact on participants • the impact on the broader target audience • attitudinal shift

  11. Answers on a postcard please

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