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Spring 2008

Spring 2008. C11 - March 17, 2008. Class Game Plan. Discussion of eBooks assignment . Discussion of last class’ Blogger lab work. eAuctions. Lab Time – www.bidfind.com. C11 - March 17, 2008. Review of eBooks. What are eAuctions?. Dynamic Pricing / Selling of Goods and Services.

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Spring 2008

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  1. Spring 2008 C11 - March 17, 2008

  2. Class Game Plan • Discussion of eBooks assignment. • Discussion of last class’ Blogger lab work. • eAuctions. • Lab Time – www.bidfind.com. C11 - March 17, 2008

  3. Review of eBooks

  4. What are eAuctions? • Dynamic Pricing / Selling of Goods and Services. • Regular Auctions. • Dutch Auctions / Reverse Auctions. • Silent Auctions. • Sealed Bid Auctions. • C2C Auctions • B2B Auctions. • B2C Auctions.

  5. Types of eAuctions? Dutch Auctions Negotiation Buyers Many One Regular Auctions Dynamic Exchanges One Many Sellers

  6. Benefits of eAuctions. • Market Liquidity. • Price Equilibrium. • Price Discovery. • Visibility. • Price Transparency. • Volume / Traffic Effect. • Publicity.

  7. Limitations of eAuctions. • Fraud: • Bidder: • Bid Shielding / Phantom bidders. • DK / No Pay. • RMA Claims and Returns. • Seller • Shilling. • Siphoning. • Shipping / Handling & Taxes. • Products: • Defective. • Misleading. • Off of the Truck.

  8. Limitations of eAuctions. • Limited Bidders / Sellers. • Auction Lengths. • Ongoing Bidding. • Purchasing. • Fulfillment & Acceptance.

  9. Name Your Price Models • William Shatner and Priceline.

  10. Let visit some sites. • eBay. • Overstock.Com • Priceline.com

  11. Questions…… (and maybe some) Answers  C11 - March 17, 2008

  12. Lab Time Go to www.bidfind.com Browse the site. What do you think? C11 - March 17, 2008

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