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Dive into the world of internet communities, from social to educational, for insights on engagement and profit generation. Learn about the types, growth factors, and revenue strategies while delving into popular platforms like Match.com and Wikipedia. Discover the key to forming an active and thriving online community.
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Class Game Plan • Internet Communities. • Question and Answer. • Lab Time.
Introduction to Communities • Collection of like-minded people who share attributes or hobbies-interests. • Think your local church group or alumni organizations or AOL. • Size / number of active community members is THE critical success factor.
Introduction to Communities • Types of Communities: • Social / Dating. • Match.Com • AOL. • Social / Other than Dating. • Yahoo • My Space • Educational. • UoP / GGU
Introduction to Communities • Types of Communities: • Medical. • WEBMD. • Disease sites • Business. • LinkedIn. • Entertainment. • Pandora.com • InDply.com
Introduction to Communities • Types of Communities: • Other Informational. • Wikipedia. • Blogs. • Special / Short-lived
Introduction to Communities All Very Nice and Fun…. but how do you make money?
Questions…… (and maybe some) Answers C17 - April 7, 2008
Lab Time • Visit http://krmlradio.com. • Check out the site, looking for its community aspects (or not). • Think about: • What does it take to build an online Jazz Community? C17 - April 7, 2008