Overwhelmed by all the marketing tools out there?
Focus on the marketing tools that work for you. Our department offers you a variety of marketing tools for your use.
From the Information and Publication Department Online and Offline Marketing Tools • Green Israel News • English Internet site • You Tube channel • Facebook • Jerusalem Post Green Israel section
KKL-JNF Green Israel News Spotlight on New Projects KKL-JNF Worldwide www.kkl.org.il/eng Link to site photos
www.kkl.org.il/eng New Website Goals 1. Increase traffic to our site • 2. Increase interactivity: • Register to our newsletter • Join tours and events • 3. Donate online: • Plant A Tree • Register in the Books of Honor • Planting Centers for Tourists Link to site photos
Our website has a wealth of content, available for you to use. Our content adapts easily to your marketing needs. www.kkl.org.il/eng Content is King! Link to site photos
Branding the KKL-JNF YouTube channel. Playlists- Our channel offers a variety of playlists. Featured Videos– Main film and a selection from the playlists. http://www.youtube.com/KKLJNFWorldwide
http://www.youtube.com/KKLJNFWorldwide New films Produced for JNF Australia
http://www.youtube.com/KKLJNFWorldwide Special Events Films
60,000 – 80,000 unique users per month Links to KKL-JNF websites worldwide Marketing banners Fundraising campaigns From the field - Green Israel Blog www.jpost.com/greenisrael Jerusalem Post Green Israel section is an effective marketing tool
New blog From Green Finland to Yellow Arava By: Samuel Willner, KKL-JNF Finland Board http://blogs.jpost.com/content/finland-israel-six-months-arava-valley-so-far
acing acebook Tools Time Answers http://www.facebook.com/KKL.JNF
acebook acing Content is King Friends & Followers Building a Community http://www.facebook.com/KKL.JNF
Marketing Tools in Action Using our materials effectively: Your website Email newsletters Print magazines
Marketing Tools in Action Presentation: KerenMuhsExecutive Secretary, Marketing KKL-JNF Germany
Marketing Tools in Action Keeping donors is alot easier than finding new ones. Good service Nurturing the bond Constant communication Introducing Donor Follow Up
DONOR FOLLOW-UP http://www.kkl.org.il/eng/people-and-environment/spotlight-on-new-projects The Dudaim WasteFacility A Unique Ecological Project in the Negev
DONOR FOLLOW-UP Holocaust Martyrs Forest – Anne Frank Memorial
Marketing Tools in Action Presentation: Sharon Lehrer Director of Marketing & Communications JNF Canada
Marketing Tools in Action http://www.jnf.ca/
Marketing Tools in Action • The Larry HurtigShechafim Schoolyard “When the children feel the breeze on their faces and hear the rustling leaves, they start smiling.” Michal Shalom, Science Teacher
Marketing Tools in Action Accessible Nature for All at the Disabled Veterans’ Park 82-year-old Natan Idlin was out for an afternoon excursion with his son. “It’s very important to have places like this, where those of us who have trouble walking can get out and enjoy nature,” said Idlin.
Marketing Tools in Action Ofakim’sAsper Center: a Lively Social Meeting Point 19 year-old Itamar Dagan is a volunteerguide in KKL-JNF’s scouting group. “We meet here once a week, and this rich learning environment helps us a great deal as we teach children how to love and appreciate the Land of Israel.”
Marketing Tools in Action A Day in the Desert with JNF Canada Israel Mission
Marketing Tools in Action Premier of Nova Scotia Plants Tree in Jerusalem's Aminadav Forest
Marketing Tools in Action KKL-JNF and Manitoba Sign Twin Site Treaty: Lake Hula and Oak Hammock Marsh Park
Choose one of the above tools Use it Tell us what you did We will share it with KKL-JNF offices worldwide. The Challenge:
Tell us what you think! Please share your ideas and opinions with us!
See you at the next World Marketing Conference!
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