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Automatic effects

Automatic effects. What is automatic?. How can you measure automaticity? What is the difference between automatic and controlled processes? Do automatic processes have meaningful effects on behavior? How do implicit and aversive racism relate to each other? .

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Automatic effects

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  1. Automatic effects

  2. What is automatic? • How can you measure automaticity? • What is the difference between automatic and controlled processes? • Do automatic processes have meaningful effects on behavior? • How do implicit and aversive racism relate to each other?

  3. Carter, Ferguson, & Hassin, 2011 • Results? • What other cues would have an effect on voting attitudes? • What cues would signify “liberal”? • Why did the effect intensify? • Why would it make people more conservative rather than more unifying? • What exactly is being primed? • What about all the other flags they saw? • Why would it affect both implicit and explicit attitudes?

  4. Payne, Krosnick, Pasek, Lelkes, Aktar, & Tompson, 2009 • What were the effects of explicit prejudice? • Of implicit? • Why would implicit prejudice lead to explicit prejudice? • Are there ways in which Obama’s race might have helped him in the race? • What about the anti-White attitudes? Or nonWhite participants? • Is Obama “black”?

  5. Knowles, Lowery, & Schaumberg, 2010 • Controlling for explicit prejudice, implicit prejudice (GNAT) predicted less voting intentions toward Obama, more opposition to his health care plan, and more reservations about specific parts of the plan • Didn’t occur when the same plan was attributed to Clinton

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