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Join us in the .Global.Service.Jam’13 to brainstorm and design a service that helps people grow and conserve green spaces. Explore the challenge of lack of space, time, awareness of tree types, and tree protection. Develop personas and stories to address emotional connections to plants and minimal environmental interactions, offering a service concept and model. Discover the consumer journey and plan for service sales.
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AlooK7Anuja KulkarniAravind G.NAshutoshKenneth D’souzaRahulRaizaSushmitaShubhra BhattSupriya S
THEME GROW^
Design Challenge How might we help environmentally conscious people to grow and conserve green spaces?
Lack of space for plantation. Lack of time. Lack of awareness of types of trees that can be grown in specific areas. Lack of awareness for protecting and Maintaining trees. People have emotional connection to plants/trees. Very less or No interaction with environment Pain Points