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C h I p i T

C h I p i T. GPS Locate Your Pets. Created By: Jean Mazzola. Does your pet run away? Does your pets collar break or pull off? Try ChipIT! The only product that will guarantee your pet is safely found and retuned. Why Micro GPS Your Pets?.

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C h I p i T

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  1. ChIpiT GPS Locate Your Pets Created By: Jean Mazzola

  2. Does your pet run away? • Does your pets collar break or pull off? • Try ChipIT! The only product that will guarantee your pet is safely found and retuned. Why Micro GPS Your Pets?

  3. ChipIT is a GPS system that provides GIS mapping so lost animals can quickly and safely be returned home. • Early warning parameters can be established so if a family pet should run away, email and text notification can be sent to family members even before they know their pet is missing. • A subscription service is required to access real time GPS data of pets. ChIpiT Business Concept

  4. ChIpiT, was born out of our love of pets and it uses advanced GPS and location technology to help people find their lost pets. ChIpiT:Our Vision

  5. B2B: Business-to-Business • ChipIT would supply Wholesalers, Distributers, and Retailers access to its product line and volume discounts. • ChipIT would allow small private practice vets and animal shelters to carry the full product line. • B2C: Business-to-Consumer • ChipIT would have an online store where consumers can purchase products. • ChipIT would have a web portal for renewing and subscribing to the monthly GPS service. Business Model

  6. Consumers would by the GPS Chip available for $149.99 • Subscription plans: • Monthly Subscription fee - $5.99 • Semi Annual fee - $32.99 • Annual fee - $59.99 • All major credits cards are accepted and auto bill pay suggested. • Three month free service included with purchase. • Customer satisfaction guaranteed. Business Model

  7. Mobile device applications • iPhone & iPad • Android • Blackberry • Other HTML5 supported • devices • Mac and PC supported • through an Internet browser. Platforms Supported

  8. Customers driven web portal and self activation. • Owner's Name  • Pet's Name • Location • Sex • Type of animal (cat, dog, etc...) • Security question (In case a customer forgets their password and for account security.) • Billing information Operations

  9. Provides GPS chips for pet owners to access pet's location. • Creating a world where you do not have to fear losing your pet. • Easily inserted into pet's ear and completely harmless. • Long lasting battery. • Last known GPS location should the device lose signal. Value-Added

  10. Outsourced manufacture (Cheng Fong International) – Minimum 200k Inventory Purchase • Logistics provider for shipping (UPS or FedEx) – Per Shipment • Amazon web store - $660 Annually + 6% of sales • Droid/iPhone App Developer – 60k Annually • HTML5 Developer – 60k Annually • GIS Developer – 60k Annually • Outsourced customer support (Blue Ocean) – 200k Annually • Web/Java Developer – 60k Annually Startup Cost

  11. Currently the market is only offering tracking collars for your pet.  These can be big and bulky and not all owners keep a collar on their animal at all times.  • ChipIT on the other hand is offering you a small GPS chip that is inserted into your pet's ear. This chip is invisible to the naked eye versus the competitor's big, bulky collars that look terrible and only get in the way. • Unlike the competitors, ChipIT does not require batteries. This eliminates the need to change batteries every month, and further reduces the risk of losing your beloved pet. • ChipIT also provides no irritation to the pet versus the competitors collar. How We Beat the Competition

  12. Brand Price Fees Pros & Cons Tagg $200 $60/yr Bulky Collar How We Beat the Competition: Price Garmin $650 NA Poor Battery Life & High Cost ChipIT $149.99 $59.99 Lower Cost & Smaller Device

  13. ChipIT is currently the best product a pet owner can invest in to ensure that they know the location and safety of their pet at any time.   We beat out the competition by offering a more sensible and convenient product at a lower, more attractable price. With our easy to use system of receiving instant emails and texts as to where a pet is, we are easily the best option a pet owner can consider. Conclusion

  14. http://news.consumerreports.org/electronics/2011/09/tagg-gps-collar-tracks-your-missing-dog-or-cat.htmlhttp://news.consumerreports.org/electronics/2011/09/tagg-gps-collar-tracks-your-missing-dog-or-cat.html • https://buy.garmin.com/shop/shop.do?cID=209&pID=8576 • http://webstore.amazon.com/pricing/b/2980642011 • http://www.bls.gov/oes/current/oes_nat.htm#15-0000 References

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