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Gold Standard Boards National Launch January 23, 2012

Strengthening Our Boards:. The Route to our 2020 Impact Goal. Gold Standard Boards National Launch January 23, 2012. 2020 Impact Goal. To improve the cardiovascular health of all Americans by 20 percent while reducing deaths from cardiovascular diseases and stroke by 20 percent.

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Gold Standard Boards National Launch January 23, 2012

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  1. Strengthening Our Boards: The Route to our 2020 Impact Goal Gold Standard Boards National Launch January 23, 2012

  2. 2020 Impact Goal To improve the cardiovascular health of all Americans by 20 percent while reducing deaths from cardiovascular diseases and stroke by 20 percent.

  3. Strengthening our Boards: The Route to Our 2020 Impact Goal

  4. Volunteerism Priorities • Strengthening Local Boards • Building Volunteer Opportunities • Growing Staff Competencies around Volunteerism

  5. Why Gold Standard Boards? • It all starts with leadership: • Volunteer Leadership • Staff Leadership • Organizational support

  6. Gold Standard Boards • Driving volunteerism from interest to engagement, through meaningful volunteer roles, strategies for recruiting, stewarding and retaining volunteers, and an appropriate support mechanism. • Board ownership of mission to market, through market-based delivery of both the AHA mission and revenue generation. • Organizational culture should be one that fully embraces the volunteer-staff partnership and leverages our ability to impact more people in more communities across the country.

  7. Gold Standard BoardsVolunteer-Staff Project Team • Don Hultgren, SWA, Volunteer Chair • Susan Cahoon, MWA, Staff Lead • Roman Bowser, WSA, Executive Sponsor • Jack Arndt, WSA • Lee Ann Howard, GRA • Donna Katen-Bahensky, MWA • Janice Kercheville, NC Volunteerism Team Liaison • Debra Lockwood, GSA, 2010-11 Board Chair • John Meiners, National Center • Kathy Renbarger, GRA, Staff Co-Lead

  8. Background & Overview • Criteria Development

  9. Market Volunteer Leadership Model Market Board Chair and President: Co-Leaders Provides central, strategic volunteer leadership of the market. Responsible for development and oversight of AHA mission activities, including revenue and health impact goals. Ensures resources (financial and volunteer) are available to deliver AHA mission in the market. Leads by example with personal and corporate support. Meets minimum 4x/year. Leadership Development Committee Focus on recruitment of volunteer leadership for the market, including board members & event chairs. This committee oversees nominating, succession planning, volunteer career-pathing and annual board assessment. Chaired by a board member, but includes non-board members. May include both corporate and medical volunteers. Recommended size 5-8. Meets minimum 2x/year and as needed by conference call. Accountable to Board. Volunteer Committees Event chairs and key committees have accountability to the board. Committees may include My Heart. My Life., Go Red For Women Passion Committee, Heart Ball, or other health-related committees. These committees include numerous non-board members. Size and degree of overlap with board may vary based on market size. Accountable to Board. • AHA Strategic Plan Priorities: • (not a committee) • Improving My Family’s Health • Making My Community Healthier • Delivering Emotional Support to Patients & Their Families • Ensuring Quality Healthcare for All • Helping End Heart Disease and Stroke in Our Lifetime

  10. Criteria

  11. Gold Standard Boards GOLD 14+ criteria met SILVER 12 criteria met Boards will be recognized at graduated levels for the number of “criteria” met BRONZE 10 criteria met

  12. Gold Standard Criteria *Boards must meet this criteria to achieve Gold, Silver or Bronze recognition.

  13. Gold Standard Criteria

  14. Gold Standard Criteria

  15. Gold Standard Boards GOLD 14+ criteria met SILVER 12 criteria met In order to build continuity and momentum, full engagement of board members, sustainable revenue and health activities that will further the health of the community, a total of 16 Gold Standard criteria have been established in the areas of Operations, Revenue and Health. BRONZE 10 criteria met

  16. TIMELINE

  17. Q & A

  18. Discussion Building Successful Boards • Which criteria do you feel will be particularly important in your market in terms of recruiting new or re-engaging current board members? • Which criteria do you feel you are best positioned to meet quickly?

  19. Discussion Challenges and Opportunities Driving Mission and Revenue • Which criteria do you think will have the greatest impact on mission and revenue in your market? • What do you think will be most challenging for your board with this new structure? How might we address these challenges?

  20. Next Steps and Call to Action • Discuss criteria with staff partner • Assess where your board is currently • Recruit Leadership Development Chair • Set short-term and long-term goals • Align with community plan to further enhance engagement and recruitment

  21. Volunteerism Resources • Use of available resources • Operating Principles • Criteria Checklist • Officer Job Descriptions • Board Meetings that Rock Series • New Volunteer Orientation • Community Planning Affinity Calls • Portfolio of Volunteer Opportunities

  22. Strengthening Our Boards: The Route to Our 2020 Impact Goal THANK YOU! Gold Standard Boards National Launch

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