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Enhance your small or medium-sized business (SMB) with Microsoft’s Business Value Campaign aimed at finding and retaining customers. Leverage technology for improved web presence, effective contact management, and targeted marketing. Access resources like case studies, marketing materials, and exclusive offers that showcase the business value of Microsoft solutions. Join our SMB Newsletter to receive valuable tips and advice. Discover partnerships and tools designed to upgrade your operations, reduce IT costs, and ultimately drive sales growth.
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SME Business Value Campaign Declan Faller - declanf@microsoft.com Pamela Foley – v-pafole@microsoft.com
Find and Retain Customers Help your customers by providing technology that delivers: • Web Presence and E-Commerce • Contact Management • Targeted Marketing • Professional-Quality Sales and Marketing Materials • Sales Forecasting SMBs need to: • Find new customers faster • Manage their sales pipeline more effectively • Build lasting customer relationships Build your solutions with:
The SMB Business Value Campaign • Driving demand through the Web & PR for Microsoft partners • Proofs the Business Value of Microsoft technology through Customer Testimonials and Product videos • Addressing top SMB customer priorities • Save Time & Get Organized • Find & Manage Customers • Improve Business Insight • Reduce IT Costs & Risks Campaign example
SMB Newsletter *****Over 2000 subscribers…….approx 80 of those in past 4 weeks***** • Regular source of relevant tips, advice and business and technology • information • Supports Business Value campaign • Peer to Peer – Case Studies (Partner & Customer) • Exclusive offers for subscribers only • Very positive feedback from customers on content! • Coming soon: • Alliances with strategic partners; Online Polls -> Research; • Ask the Expert section; Link with MS SME social media
Call To Action • Customer Evidence • SIGN UP TO NEWSLETTER • www.microsoft.ie/smallbusiness • smbirl@microsoft.com • GET YOUR CUSTOMERS TO SIGN UP TO NEWSLETTER • CONTENT IDEAS OR ARTICLES? Email: smbirl@microsoft.com
Ready Your Business, Quickly Reach More Customers, and Drive Sales Create Awareness and Demand • Partner Marketing Center • OEM Partner Center • Solution Profiler • Customer Stories on Microsoft.com • Online Marketing Resources • E-mail marketing portal • Webcasts and Webinars • Drive Sales • Recommend the Right Server • Business Technology Assessment Toolkit • Partner Sales Resources • Gear Up Sales Portal • Customer Satisfaction Index • Demo Showcase • Offers and Promotions • Licensing and Financing • Licensing Reseller Handbook andSmartPay • Microsoft Financing • Ready Your Business • Partner Learning Center • Microsoft Competencies • Microsoft Technical Training • Small Business Specialist Certification • Expand Your Business • Partner Vertical Resource Center • QuickStart for Microsoft Online Services • Software plus Services 100-level training • Partner Program Mobility Tools and Resources • Collaborate with Other Partners • Channel Builder • Partner Communities