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Great Sales Presentations

Great Sales Presentations. Overview. Purpose of the Presentation Essential Steps The Sales Presentation Mix The Visual Presentation The Trial Close SELL Sequence The Ideal Presentation Be Prepared for Difficulties. Purpose of the Presentation. To sell your Product/Service

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Great Sales Presentations

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  1. Great Sales Presentations

  2. Overview • Purpose of the Presentation • Essential Steps • The Sales Presentation Mix • The Visual Presentation • The Trial Close • SELL Sequence • The Ideal Presentation • Be Prepared for Difficulties

  3. Purpose of the Presentation • To sell your Product/Service • Knowledge - FAB • Develop Positive Beliefs • Create Desire for your Product • Create Positive Attitude about Product • Create Buyer’s Conviction

  4. Essential Presentation Steps • Fully Discuss the Features, Advantages, & Benefits of your Product • Present your Marketing Plan • How to Resell (for reseller) • How to Use (for consumer) • Explain your Business Proposition • What’s in it for your customer • Value of your Product vs. Cost

  5. Sales Presentation Mix • Persuasive Communication • Prospect’s Participation • Use Proof Statements • Visual Aids • Dramatization • Demonstration

  6. Persuasive Communication • Using Questions • Being Empathetic • Keep Message Simple • Create Mutual Trust • Listening • Positive Attitude • Energetic Enthusiasm • Being Believable

  7. Persuasive Communication 2 • Logical Reasoning • Persuasion through Suggestions • Make it FUN & Humorous • Personalize your Relationship • Use Positive Body Language • Control the Presentation, Diplomatically • Smile

  8. Prospect’s Participation • Questions • Product Use • Visuals • Demonstrations

  9. Proof Statements • Past Sales Proof Statements • The Guarantee • Testimonials • Company Proof Results • Independent Research Results

  10. Visual Aids • Increase Retention • Reinforce the Message • Reduce Misunderstandings • Create a Unique & Lasting Impression • Show that you are Professional

  11. INTENTIONALLY LEFT BLANK. THE REMAINING PAGES ARE VIEWABLE BY SUBSCRIPTION MEMBERS ONLY

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