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GetSatisfaction—Managing communication with customers for support and feedback through email can be difficult and duplicative. Why not put it all in one place where both employees and customers can help each others? GetSatisfaction creates a forum where people can discuss your product and interact with staff and other users. We use it for support and product discussions. It works great and pricing starts at $19 per month. Zendesk—Need a more specific incident ticketing or request management system? Zendesk makes it easy to create custom online forms (for support tickets or information requests) you can integrate into your website or web-based products. Tickets are then tracked in their incident database. You can assign and track ticket status until completion so nothing gets lost in the shuffle. Pricing starts at $9 per month per user. Basecamp—Basecamp is a lightweight project management tool which allows your budding business to create, share, and collaborate on projects. In essence Basecamp is a glorified To-do list: simple and clean, it makes it easy to communicate and collaborarte on projects with co-workers, clients, and suppliers. Add some great 3rd-party Apps like Headquartersand you’ve got mobile access to everything. Pricing starts at $24 per month. Pivotal Tracker—If you’re in the software development business (we are) keeping on top of bugs, features, releases, and the overall development pipeline can be a full-time job. Using the Agile development model, Pivotal Tracker lets you manage the development process in a collaborative way. For me, it’s a great way to prioritize bugs, pipeline features, and measure progress against our development targets. It’s also an essential tool when you’re managing a development effort with remote employees. The best part: it’s completely free. Pivotal has been offered as a free tool in the past, but Pivotal Labs announced on January 19, 2011 that it will begin charging customers as of July 19. Plans will start at $7 per month.
Swix—If you’re like most startups you’ve got a website and a blog and some social media presence (Twitter, Facebook, YouTube etc.) chances are you need to know whether your marketing efforts are working. You can gather the data manually from a number of different sources, but that takes time and requires spreadsheet work to make pretty charts. Swix puts everything in one spot with a customizable dashboard for all facets of your online presence. Only $9 per month. Dropbox—Does your startup needs to backup, share, and sync files simply and seamlessly? Do you have people who need to access files from a range of computers, smartphones, and other devices? Dropbox has you covered. Once you create a Dropbox account and shared folders it’s drag-and-drop simple. With clients for Windows, Mac, Linux, and mobile (iPhone, iPad, Android) you can have your files available almost anywhere. 2GB for free, with additional storage starting at $9.99 for 50GB. Skype—Communication is critical to building your startup. But cellphone bills can be brutal when you’ve got a developer in one city, a marketing person in another, and a sales person on another continent. Skype gives you voice, video calls, teleconferencing, and instant messaging for free with other Skype users plus allows you to place outbound or receive inbound calls from traditional landline or cellular networks. Clients for all major computer platforms plus mobile clients (Android, iPhone, Symbian) make sure you can connect with almost anybody. Free for Skype services and low rates for Skype In and Out services.