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Why Are PAES popular?. Definition. „P erformance- and A ppearance - E nhancing S ubstances ( PAES ) refer to those substances that are used to build muscles , lose weight and generally enhance the athletic performance .“. Definition. There are 2 kinds of PAES:
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Definition „Performance- and Appearance- EnhancingSubstances(PAES) refertothosesubstancesthatareusedtobuildmuscles, lose weightand generallyenhancetheathleticperformance.“
Definition Thereare 2 kindsof PAES: • CONTROLLED substances aremonitoredbythegovernmentand/or a sportgoverningbody such asthe World Anti Doping Agency (WADA) becausetheycancauseharm. Itis not possibletoobtainthosesubstances in a legal way Examples: EPO, anabolicsteroids, growthhormones • NOT CONTROLLED substances are not monitoredandlegallyavailableforeveryone Examples: painkillers (e.g. aspirin) dietarysupplementsasproteinshakes, creatine, vitamins and minerals
What are people aiming onusing enhancing substances in general? Sports Progress in sport is more efficient with the use of PAES/supplements Performance Appearance Work / School / University Nutrition Easier to perform better using Neuroenhancement Standard nutrition vs. artificial supplements
Why are PAES popular? What do you think? Why do you believe PAES are popular? • Collect aspects and create a mind map together
Content 2 Blocks Session 1: Enhancement Society • Push yourperformanceoverthe top: Athletes and PAES - twostories • The RoleofAdvertisement and Social Media • Society-made Expectations & The Roleof PAES in the Society Session 2: Howto deal withadvertisement & Co. • Summary ofthe Last Session • The perfect Body Image • Conclusion & Take Home Message
Enhancement Society „Citius, Altius, Fortius“ (Olympic motto) „Faster, higher, stronger“ or „prettier, stronger, better“!?
Push your performanceover the top: Marion Jones‘ Story „[...] Jones saidher formercoach, Trevor Graham, gave her thesubstance, telling her it was the nutritional supplementflaxseedoilandthatsheshouldtakeitbyputtingtwodropsunder her tongue. [...] „Redflagsshouldhavebeenraised in myheadwhen he toldme not totellanyoneaboutthesupplementprogram‘, shesaid. She also saidshenoticedchanges in how her bodyfeltandhowshe was abletorecoverfromworkoutsafter shestoppedtakingthesubstance in 2001. [...]“ „Marion Jones admitstosteroiduse“ By Amy Shipley Washington Post Friday, October 5, 2007
Push your performance over the top • Collect reasons the athletes mentioned that pushed them to use PAES • Which other reasons could you imagine could lead to a PAES use?
Marketing and Advertisement How does the society make us believe we have to be „prettier, stronger, better“?
Enhancement Society- advertisement - Itisdifficulttosatisfythoseexpectationsandtostaycompetitivewithouthelp
Enhancement Society - advertisement - Itisdifficulttosatisfythoseexpectationsandtostaycompetitivewithouthelp Solution: PAES!? Are theseexpectationsrealistic?
Solution: PAES!? • Discuss!!! What are arguments to use PAES? Are there any alternatives? Which ones?
Enhancement Society - advertisement - Itisdifficulttosatisfythoseexpectationsandtostaycompetitivewithouthelp Solution: PAES!? Are theseexpectationsrealistic?
Are society-made expectations realistic? Photoshop is advertisment‘s best friend!
Are society-made expectations realistic? - social media - „Girls, itis normal tohaveskin!“
Enhancement Society- summary - The society produces a non-realistic image of being perfect that is proposed by e.g. the advertisement and social media Look perfect! Push yourperformanceoverthe top! Work alwaysharder! Society's proposed solution: You need support, use PAES!
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