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Inmarsat, a leading telecom giant, is launching a new satellite designed to provide wireless broadband connectivity across the globe. This initiative, known as BGAN (Broadband Global Area Network), aims to ensure that users can access the internet on their computers anywhere in the world within weeks. The satellite will cover 88% of the Earth’s landmass, making it a significant advancement in global communication. However, this is not Inmarsat's first attempt; a previous multi-billion dollar project led by Craig McCaw failed. What would you be willing to pay for this service if it succeeds?
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World Wide Wireless World Wide Wireless By Chip Bowman By Chip Bowman
The Basics • Who? – Inmarsat, a telecom giant • What? – Creating a new satellite for wireless broadband connection across the globe. BGAN: Broadband Global Area Network • When? – Within weeks • Where? – The satellite covers 88% of the world’s landmass • Why? – To have wireless internet connection on your computer no matter where you go!
A Failed Attempt This isn’t the first attempt for BGAN. Craig McCaw attempted it before, but went bust on the multi-billion dollar project.
Question… What amount of money would you pay for this service, assuming it is successful? $50 a month? $60 a month? $70 a month? $80 a month?
