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Strategies for Boosting Sales: Insights from Mr. Randy Chandler's FY 2014 Report

In FY 2014, DeCA reported a decline in sales transactions, with a total drop of $199.5M, largely attributed to a shutdown resulting in direct losses of $59.85M. This report discusses strategies for increasing sales, focusing on key areas: purpose, process, pricing, promotion, and engagement with Patron Business Unit Managers. By addressing these aspects, we can aim to reverse the current downward trend and enhance overall sales performance today and tomorrow.

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Strategies for Boosting Sales: Insights from Mr. Randy Chandler's FY 2014 Report

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  1. INCREASING SALES TODAY & TOMORROW Mr. Randy Chandler

  2. FY 2014 YTD Sales-Transactions by Area • FYTD 2014 (March) DeCA Sales: -$199.50M or – 6.70% • Direct loss from shutdown: -$59.85M • Without shutdown sales down: -$139.65M or -4.69%

  3. Sales Discussion Topics… • Purpose • Process • Pricing • Promotion • Patron

  4. Business Unit Managers

  5. THANK YOU

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