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Slides for speech at HR Tech Expo by NCHRA on August 25, 2017. Based on research by Prophet "HR as a Force for Digital Change" available at https://goo.gl/qu7rN3. Description: Transformations are never easy, and the digital transformation is doubly so because of the technology angle. HR leaders must work the fine line between pushing executives and teams to be agile and change faster, while still enabling the organization to deliver on near-term objectives. We'll examine the challenges and opportunities that digital creates, and the crucial role that HR leaders play in bringing about the transformation needed to help your organization thrive in the digital era.

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Leading Digital Transformation: Putting People First


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    Presentation Transcript
    leading digital transformation leading digital

    Leading Digital Transformation

    Leading Digital Transformation

    Putting People First

    Putting People First

    Charlene Li

    Principal Analyst

    Altimeter, a Prophet company

    @charleneli

    slide3

    3

    IT’S ABOUT

    RELATIONSHIPS

    six hr archetypes driving digital transformation

    Six HR archetypes driving digital transformation

    Source: ”HR as a Force for Digital Change”, Prophet 2016

    5

    hr should focus on three areas to strategically

    HR should focus on

    three areas to

    strategically drive

    digital transformation

    prescription for hr s actions in digital

    Prescription for HR’s actions in digital transformation

    If Strategy isn’t clear on how

    HR will support digital change:

    If Culture is less advanced,

    with laggardly digital behavior:

    If Leadership is lodged in

    Conventionalist &

    Experimenter space:

    Articulate the role of digital in

    all HR specialties

    Create an HR specific digital

    strategy that rolls up to and

    supports the overall business’

    digital strategy

    Ensure that HR is contributing

    fully to business strategy,

    especially the role of people in

    digital transformation

    Shift internal culture within HR

    to reward innovative thinking

    Recruit disruptive non-

    traditional talent

    HR leaders build a vision of the

    culture needed to support

    digital change

    Initiate digital culture program

    that ingrains digital thinking,

    not bright shiny objects

    Ensure HR leadership

    alignment around a shared

    vision

    HR leaders step forward with

    Marketing and IT peers to build

    a coherent digital strategy

    across the firm

    9

    disruptive leaders disruptive leaders create

    DISRUPTIVE LEADERS

    DISRUPTIVE LEADERS

    CREATE A GROUNDSWELL

    CREATE A GROUNDSWELL

    10

    the engaged leader framework the engaged leader

    THE ENGAGED LEADER FRAMEWORK

    THE ENGAGED LEADER FRAMEWORK

    LISTEN

    LISTEN

    AT

    AT

    SCALE

    SCALE

    SHARE

    SHARE

    TO

    TO

    SHAPE

    SHAPE

    ENGAGE

    ENGAGE

    TO

    TO

    TRANSFORM

    TRANSFORM

    11

    an illustrative example of an engaged leader

    An illustrative example of an Engaged Leader

    FORMER CEO DAVID THODEY

    TOOK OVER IN 2009

    THE NETWORK NEEDED

    COMPLETE OVERHAUL, WHICH

    WOULD TAKE FOUR YEARS

    EMPLOYEES WERE SO

    EMBARRASSED, THEY

    WOULDN’T ADMIT THEY

    WORKED AT TELSTRA

    12

    executive engagement transformed the employee

    Executive engagement transformed

    the employee relationship

    13

    telstra s bbq app created a groundswell

    Telstra’s “BBQ app created a groundswell

    EMPLOYEES DOWNLOAD AN APP TO

    THEIR PHONE AND CAN LOG SERVICE

    REQUEST FOR FRIEND OR FAMILY

    MEMBER

    ESCALATE ISSUES

    CLOSES THE LOOP WITH BOTH

    EMPLOYEE AND CUSTOMER

    ALSO PROVIDES UPDATES ON

    STRATEGY, NEWS UPDATES,

    ETC.

    ALMOST HALF OF EMPLOYEES

    HAVE DOWNLOADED THE APP

    14

    courage courage

    COURAGE

    COURAGE

    YOU

    YOU ARE

    IT RIGHT IF YOUR

    IT RIGHT IF YOUR

    PALMS

    PALMS ARE

    ARE

    SWEATY AND

    SWEATY AND

    YOUR STOMACH

    YOUR STOMACH

    IS

    IS CHURNING

    CHURNING

    ARE DOING

    DOING

    slide17

    17

    IT’S ABOUT

    RELATIONSHIPS

    17

    thank you

    THANK YOU!

    Charlene Li

    @charleneli

    charlene@altimetergroup.com

    18