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Disney War

Disney War. Ross Jarsocrak Kristina Cerminara Scott Acury Zachary Youst Group Name:. 1. Disney’s Core Competencies. Imagineering Marketing expertise Training front-line Cast Members Leadership. Misplaced Core Competencies. Euro Disney

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Disney War

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  1. Disney War • Ross Jarsocrak • Kristina Cerminara • Scott Acury • Zachary Youst • Group Name: 1

  2. Disney’s Core Competencies • Imagineering • Marketing expertise • Training front-line Cast Members • Leadership

  3. Misplaced Core Competencies • Euro Disney • Disney’s entry into residential real estate development • Disney’s attempt at sports

  4. Successful Core Competencies • Sunday night Disney Program • ABC • Live Broadway • Lion King success • Disneyland • Cruise line • Pixar

  5. Eisner’s Leadership Style • Combination transactional & transformational • Obsessive micromanagement and autocratic • Hurt creative process • Little patience for any questioning • Caused loss of morale in company • Dysfunctional environment

  6. Roy’s Leadership Style • Revitalize companies tradition of animated films • Resigned in 2003 • Did not get along with Eisner • Set up website savedisney.com • His efforts to oust Eisner were chronicle by James B. Stewart

  7. Right direction? • Iger leading in the right direction • March 13th 2005 • Roy Disney and Stanley Gold • 2006 Pixar

  8. Success & Failure Since Eisner Left • http://www.youtube.com/watch?v=b8op6ZTq4KE

  9. The END

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