Chris Abraham

Blogger Outreach presentation by Chris Abraham at the Podcamp Boston 2010 conference.

I presented to a group of online private sales club executives, investors, and owners, and showed them how well one of their own, Brandsclub, from Brazil, is doing by heavily leveraging the services of my agency, Abraham Harrison LLC -- very interesting case study for aggressive social media marketing using blogger outreach, social media marketing, and Facebook and Twitter services.

I, Chris Abraham, will be presenting this deck to an IT conference in Bratislava, Slovakia, next week, but thought I would share it now, in advance. I am trying to help folks learn how to do social media marketing and digital PR by themselves by showing, to the best of my ability, how we do it over at my firm, Abraham Harrison LLC

Presentation about 'About Abraham Harrison Presentation'

At Abraham Harrison, online social media PR is what we do all day, every day, and have been doing for years. We're not an old-media PR shop trying to quickly jump on the new-school bandwagon, hoping we can figure it out (and making all the mistakes on your dime). We are a well-practiced team of 27 professionals who work exclusively in the social media world. We're very pleased to put our skills and experience at your service to deliver the extraordinary impact social media operations can have when practiced by true experts.

Here's an example of a redacted report that we deliver to our clients on a monthly or bi-monthly basis. Please look through to get a feel for the sort of reporting we do and the sort of metrics and ROI we can offer -- in this example, the outreach was in Spanish to bloggers in Central America and in Portuguese to bloggers in Brazil.

Presentation about 'Holistic Nature of Advertising and PR'

Presentation about 'Bill Larson Adam Zand Chris Abraham at PodCamp Philly 3'

Being an Entrepreneur is only half the battle. Getting the exposure and press is crucial to your success. Learn from the masters on how to take publicity and press into your own hands. Here's the Powerpoint presentation Chris Abraham -- I -- would have presented but I am happy to share this one with the world!

Hear Sally Falkow of Expansion Plus and Chris Abraham of Abraham Harrison talk about the best practices in social media marketing.Not only is social media marketing the hottest thing in marketing, it may well also be the most effective marketing tool available to anyone doing any form of outreach.The meteoric rise of twitter and the slower but just as large groundswell of blogging have combined to shake communications of all kinds to the core.But social media marketing isn't monolithic and it covers a lot of ground. There is no one-size-fits-all solution. But there are best practices, there are tools and tricks and techniques to achieve greater success.

Hear Chris Abraham of Abraham Harrison LLC and Jay Jaffe of Jaffe Associates about how to look after your online reputation and why it is important to do so. Be sure to register now!As the saying goes, your good name is everything. Every individual, and brand, needs to know what their online reputation is and how to protect it. When your online reputation is in disrepair, whether because of bad behavior on your, or your brand’s, part, or because of intentional attacks by competitors or someone with a grudge, you sometimes have legal recourse. But you always have tactics you can undertake online to protect your reputation.Find out how to determine what your online reputation already is, how to promote and maintain a good reputation, and how to protect and defend it in the future. We’ll cover issues like:* What are people saying about me online? And Why Should I Care?* Crisis Management* Proactive Steps to Defend Against Future Attacks* How to activate Google and other search engines in your favorand more.

Full video of the free Twitter for Business webinar. Hear from Anamitra Banerji of Twitter and Chris Abraham of Abraham Harrison LLC about how to use Twitter effectively in a professional context.Twitter is all the rage, with celebrities, politicians and business leaders all jumping on the chance to provide real time information and feedback to their followers. But naysayers have questioned its value as a serious communications tool for change.Find out the techniques and strategies for effective Twitter use that can make the difference between success and failure, that can dramatically drive up understanding and communication of your message. Learn what to avoid so you don't run into social or legal trouble.

Hear Chris Abraham of Abraham Harrison LLC and Jay Jaffe of Jaffe Associates about how to look after your online reputation and why it is important to do so. Be sure to register now!As the saying goes, your good name is everything. Every individual, and brand, needs to know what their online reputation is and how to protect it. When your online reputation is in disrepair, whether because of bad behavior on your, or your brand’s, part, or because of intentional attacks by competitors or someone with a grudge, you sometimes have legal recourse. But you always have tactics you can undertake online to protect your reputation.Find out how to determine what your online reputation already is, how to promote and maintain a good reputation, and how to protect and defend it in the future. We’ll cover issues like: * What are people saying about me online? And Why Should I Care? * Crisis Management * Proactive Steps to Defend Against Future Attacks * How to activate Google and other search engines in your favorand more.

A step-by-step guide on how digital PR firm, Abraham Harrison LLC, does its blogger outreach. While the deck is an overview, it is very detailed in terms of process and procedure.

Twitter is all the rage, with celebrities, politicians and business leaders all jumping on the chance to provide real time information and feedback to their followers. But naysayers have questioned its value as a serious communications tool for change.Find out the techniques and strategies for effective Twitter use that can make the difference between success and failure, that can dramatically drive up understanding and communication of your message. Learn what to avoid so you don't run into social or legal trouble.