110 likes | 214 Vues
Winning Research Strategies for Case Competitors. Mark Bodnar mbodnar@sfu.ca. Ahem….
E N D
Winning Research Strategies for Case Competitors Mark Bodnar mbodnar@sfu.ca
Ahem… Here's how Steve's neighbour describes him: "Steve is very shy and withdrawn, invariably helpful but with little interest in people or in the world of reality. A meek and tidysoul, he has a need for order and structure, and a passion for detail." Is Steve more likely to be a librarian or a farmer? Adapted from “Thinking Fast and Slow” by Nobel prize winner Daniel Kahneman. 2
More from Kahneman… Two modes of thinking: System 1 System 2 fast intuitive associative metaphorical automatic impressionistic uncontrolled slow deliberate effortful simplifies assumes tires easily 3
Today • Get a solid grounding in the “thinking” skills needed to do research. (System 2) • Practice them until they become instinctual. (System 1) 4
Today • 1. How can I get to the best data, fast? • What is the “best” data? • Who might have published it? (Why?) • 2. What’s new/odd at the library and beyond? 5
Practice #1 • How can I get to the best data, fast? • What is the “best” data? • Why would anyone collect and publish that info? • Who might have collected/published it? 6
Practice #1 • Debrief: • What were your criteria for “best” data? • What reasons for collection did you come up with? • What organizations did you identify? • How did you find those orgs? 7
Practice #2 (& 3, 4, 5) • How can I get to the best data, fast? • What is the “best” data? • Why would anyone collect and publish that info? • Who might have collected/published it? 8
Practice #2 (& 3, 4, 5) • Debrief: • What were your criteria for “best” data? • What reasons for collection did you come up with? • What organizations did you identify? 9
Other cool stuff Alacra dashboards in Passport SSRN Google site limiting DOAJ NIRA proximity searching IBISWorld white papers Referenceforbusiness.com NetAdvantage 10
Eek! Stop now! My brain is full. Where can I find you if I need help later with all this stuff? 11